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Posting Information

Posting Number2026226

Posting/Functional TitleCoordinator, Social Media

University Pay Plan TitleCoord, Social Media

LocationOther - Remote Location

DepartmentGlobal Operations

Recruitment TypeUniversity-Wide Recruiting

Job TypeFull-Time

Funding SourcePermanent

Monthly Salary$3901.00 - $4583.00

Job CategoryExempt

Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.

+ High school diploma

+ Familiarity with web analytics tools (e.g., Google Analytics) to track social media referrals and conversions.

+ Effective communication, proofreading, and editing skills (e.g., locating errors in sentence structure and design inconsistencies).

+ Ability to translate organizational goals and programmatic initiatives into actionable social media campaigns that increase awareness and engagement with target audiences.

+ Experience in conceptualizing and developing original visual content (graphics, photos, short-form video) using professional or consumer-level design tools (e.g., Canva Pro, Adobe Express, or similar software).

+ Excellent organizational skills with sharp attention to detail and time management.

+ Experience with Microsoft Office suite.

Preferred Qualifications

+ Bachelor’s degree

+ Working knowledge of social media analytics, including the ability to track KPIs (Key Performance Indicators), interpret performance data, and make data-driven content decisions.

+ Experience working specifically within the higher education sector, particularly with international programs, global initiatives, or study abroad services.

+ Experience conducting interviews or obtaining high-quality quotes from stakeholders (e.g., faculty, students, international partners) for content generation.

+ Demonstrated ability to work collaboratively within a diverse team environment and with external partners

+ Proven ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.

Job Description

Reporting to the Associate Vice President of TXST Global Operations, the Social Media Coordinator will be responsible for all social media content strategy and implementation for the primary divisional social channels. This work includes developing campaigns that increase awareness and engagement with specific audiences to drive interest in TXST Global’s ongoing programs, new initiatives, events, etc. In addition, the position will assist with various campaigns and participate in marketing strategy initiatives in other nonsocial channels. The coordinator will also be expected to conceptualize, research and develop graphics for social media channels, oversee e-marketing interfaces, and develop and deliver presentations as well as perform other duties as assigned. The ideal candidate is a creative, organized, and data-driven individual with a strong passion for digital communication in a global education context.

Job Duties

The Coordinator of Social Media for TXST Global Operations is responsible for the strategic execution and operational management of the division’s social media presence. This encompasses proactive management of various social media platforms, maintaining a constant awareness of current industry trends and best practices, and establishing robust operational procedures for content publishing and community engagement. A critical duty involves the continuous tracking and monitoring of peer institutions and benchmark divisions, setting alerts for mentions of TXST Global, and ensuring all responses are appropriate and timely. Furthermore, the role requires proactively developing and presenting recommendations to senior leadership on how to effectively integrate divisional information into the broader University social media efforts, significantly increase audience engagement, and establish rigorous tracking practices that yield ongoing performance metrics to inform and guide all future content strategy decisions.

Additional Information to Applicants

This role may be eligible for 100% remote work for applicants residing in Texas or in states where TXST is registered as an employer; applicants outside these areas may not qualify. For a list of states where TXST is registered as an employer, please visithttps://www.txst.edu/payroll/tax-compliance/out-of-state-employment.html.

Job Open Date12/22/2025

Job Close Date (posting closes at midnight)01/05/2026

Open Until FilledNo

Normal Work DaysMonday, Tuesday, Wednesday, Thursday, Friday

Normal Work Hours Start8:00AM

Normal Work Hours End5:00PM

Posting Notices

Legal and Required Notices

Texas State University is committed to a policy of non-discrimination and equal opportunity for all persons regardless of race, sex, color, religion, national origin or ancestry, age, marital status, disability, veteran status, or any other basis protected by federal or state law in employment, educational programs, and activities and admissions.

Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications.

Applicants must be authorized to work for any employer in the United States. The University will not sponsor or assume sponsorship of any candidate requiring a petition for a H1B employment visa.

Why Choose Texas State University?

Join the Texas State Bobcat team and experience a career that offers more than just a job—it’s a path to a brighter future. As a Texas State employee, you’ll enjoy:

Exceptional Benefits:Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day.

Generous Time Off:Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance.

Wellness and Balance:Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being.

Professional Growth:Explore a wide range of training, development courses, certifications, and educational support programs.

Welcoming Campus:Become part of a vibrant Bobcat community with numerous social and professional networks.

Tuition Benefits:Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family.

Retirement Security:Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions.

At Texas State University, you’re not just an employee—you’re a valued member of a thriving and beautiful campus community. Start your journey with us today.https://www.hr.txst.edu/benefits.html

Quick Linkhttps://jobs.hr.txstate.edu/postings/55500

Applicant Document