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Overview

As the Student Engagement and Marketing Assistant, you will play a pivotal role in driving the marketing and the student engagement efforts for the Graduate School of Technology (GST). Working closely with the Senior Director of Recruitment and Enrollment, you will serve as the primary point of contact for all marketing activities. You will provide a wide range of support, including social media management, event coordination, and administrative assistance, working towards enhancing the school’s visibility and attracting prospective students. This dynamic role provides an opportunity to contribute to both the marketing and program offices of GST.

Responsibilities

+ Student Engagement Duties:

+ Provide student engagement and marketing assistance using the Customer Relationship Management (CRM) system as a tool, including recruitment outreach to prospective students under the guidance of the Senior Director and the Program Directors.

+ Serve as CRM project manager for social media and event campaigns and assist with running events, with occasional evening hours for events (no Friday evenings).

+ Perform standard office duties: data entry, record keeping and filing, ordering and maintaining supplies, answering phones, copying, and other clerical duties as assigned.

+ Correspond with different departments in coordinating professional development workshops and events for prospective students

+ Marketing/ Social Media Duties:

+ Under supervision of the Senior Director of Recruitment & Enrollment, and working within the guidelines of the Touro Communications office, serve as point-of-contact for all GST social media activity;

+ Plan and implement a social media calendar.

+ Assist in maintaining various social media accounts and to maintain and execute original content in line with the latest best practices.

+ Work alongside outside resources and marketing experts to help organize GST’s social media calendar and to help generate social media posts

+ Use the Customer Relationship Management (CRM) system as a tool to report social media metrics, marketing and data analysis

+ Write and edit social media content

+ Work alongside multimedia editor in creating graphics and videos for social media

Qualifications

Education/ Experience

+ Minimum of an Associate’s Degree required;

+ At least 1 year of similar prior experience preferred

Knowledge/ Skills/ Abilities

+ Strong communication and interpersonal skills.

+ Ability to take initiative and work independently.

+ Ability to write content and formulate ideas into marketing strategies including developing social media campaigns and events planning.

+ Ability to multitask

Travel

+ Travel to Touro NY Campus

+ Extensive use of computers.

+ Ability to lift 5 lbs

+ Extensive time sitting and standing

Maximum Salary

USD $32,838.00/Yr.

Minimum Salary

USD $26,270.00/Yr.

Touro University offers a comprehensive benefits package for full-time employees which includes:

+ Full range of Health Plans

+ Medical Plans (choice of EPO, PPO, High Deductible HSA)

+ Flexible Spending Accounts (FSA)

+ Dental Plans (PPO & HMO) and Vision Plan

+ Dependent Care and Transit Programs

+ Life Insurance, AD&D and Voluntary Supplemental Life Insurance

+ Short-term and Long-term disability programs

+ Retirement Plan (403b) - matching contribution up to 5% for eligible/enrolled employees following one year of employment (may make own pre-tax contributions immediately following employment)

+ Touro University Tuition Exemption Program for eligible employees, their spouse and dependent children

+ Employee Assistance Program

+ Early-Release Fridays (upon approval)

+ Generous Paid Time Off

+ Vacation, Sick Leave, Personal Leave & Floating Holiday

+ Annual Holiday Schedule

All campuses of the Touro University unite to promote our core values of Respect, Integrity, and Ethics. As an international institution with diverse and talented faculty and staff, we value an inclusive learning experience where students and employees come first.

Touro University is an equal opportunity employer. Touro University treats all employees, job applicants, and students without unlawful consideration of race, ethnicity, religious creed, color, national origin, ancestry, sex (including pregnancy, childbirth or related medical condition), age, disability, medical condition, marital status, genetic information, sexual orientation, gender, gender identity, gender expression, military service or veteran status, citizenship status, or any other classification protected by applicable federal, state or local laws. We are committed to ensuring the fulfillment of this policy in all decisions, including but not limited to, recruitment, the administration of educational programs and activities, hiring, compensation, training and apprenticeship, placement, promotion, upgrading, demotion, downgrading, transfer, layoff, suspension, expulsion and termination, and all other terms and conditions of admission, matriculation, and employment.

Inquiries or complaints concerning the non-discrimination policies should be sent to Nicole Barnett, 202 West 43rd Street, 11th Floor, New York, New York, 10036, [email protected] (646-565-6285) or, alternatively, to the Chief Compliance Officer at [email protected] and 646-565-6000 x55330.

Job Locations US-NY-New York

ID 2024-11465

College TUNY - Graduate School of Technology

Position Type Part-Time

Schedule Shift Varies

Hours Per Week 30

Travel 75+%

Category Other

FLSA Status Non-Exempt

Location : Country US