• Senior Director Strategy and Consulting - NYC

    Two95 International Inc. (New York, NY)


    Title – Senior Director Strategy and Consulting

     

    Position – Contract (6 + Months)

     

    Location – NYC,NY

     

    Rate- $Open(Best Possible)

    Required Skills:

    + Express complex ideas in conversation, presentation and prose

    + Synthesize qualitative and quantitative input from multiple sources to generate insights

    + Develop marketing strategy frameworks and program roadmaps

    + Conversant in performance analysis, test design, data actionability and their impact on marketing activation across channels

    + Conversant in business case development

    + Foster a highly-collaborative working environment to generate participation from diverse perspectives

    + Ability to navigate a diverse and matrixed organization and team structure

    + Player/Coach approach to team leadership and strategy development

    + Lead cross-functional strategy development in a dynamic and fast-paced environment

    + Write insightful creative briefs and steward the creative process

    + Originate and edit presentations to create excitement and sell ideas

    + Comfortable operating in an ambiguous and dynamic environment

    + Ability & willingness for international travel up to 20%

    + 12-15+ years developing marketing strategies at an agency, consultancy or within a marketing department

    + Must have experience developing strategies and activations across at least two (and preferably three) of: addressable media, CRM, owned marketing/ecommerce site

    + Familiarity with the Telco and consumer electronics industries

    + Initiated, managed and led the formation of deliverables such as: Personas, customer journeys, communication architectures, interactive/connection/touch-point plans, campaign plans, program strategies, personalization strategies, etc.

    + Insight development from primary and secondary research, plus online communities, ethnography, traditional and web-based focus groups, social media monitoring, digital audits and digital behavioral data, and online/offline media measurement tools.

     

    Note: If interested please send your updated resume and include your rate requirement along with your contact details with a suitable time when we can reach you. If you know of anyone in your sphere of contacts, who would be a perfect match for this job then, we would appreciate if you can forward this posting to them with a copy to us.

     

    We look forward to hearing from you at the earliest!