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Global Product Marketing Manager
- 3M (Maplewood, MN)
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Job Description:
Global Product Marketing Manager
Collaborate with Innovative 3Mers Around the World
Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.
This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.
The Impact You’ll Make in this Role
We are seeking an experienced and strategic Global Product Marketing Manager to join our marketing team. The ideal candidate will be responsible for developing and executing global product marketing strategies that drive growth, market share, and customer engagement within the Consumer Electronics and Industrial Electronics market. This role will be responsible for developing and executing comprehensive marketing strategies and campaigns to drive product launches, enhance brand visibility, and support sales efforts across various channels.
As a(n) Global Product Marketing Manager, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:
+ Strategic ownership of the Display and Electronics Product Platform marketing operation into the Consumer and Industrial Electronics Market
+ Integration and harmonization of multiple division customer engagement efforts into harmonized and effective ones
+ Responsible for developing, designing and executing demand creation strategy for Display and Electronics Product Platform focused on Consumer Electronics and Industrial Electronics. This includes
+ Leading insights research to inform the customer journey maps and identify customer needs, market trends and competitive landscape to define how 3M communicates with our customers
+ Develop plans based on persona objectives and drive their execution
+ Partnership with key stake holders - work cross functionally and across multiple businesses to drive alignment, deliver growth expectations for Consumer and Industrial Electronics Markets
+ Tracking and measuring the effectiveness of customer engagement programs and refining based on data
+ Lead special projects or areas of focus as identified through the marketing planning process and/or throughout the year as needed.
+ Manage, coach and mentor colleagues to elevate the impact of the marketing organization
+ Drive annual marketing planning processes and implementation.
+ Deploy marketing strategies, processes, and operational models based on the marketing plan.
+ Lead agenda and organizing of Global Marketing Quarterly meetings to ensure transparency and visibility to Display and Electronics marketing community and ensure implementation of action items as relevant.
+ Design and implement improvements for effective communications across Display and Electronics
+ Manage team that will:
+ Generate and manage global toolkits for demand generation including brochures, presentations, videos, case studies, tech data sheets, posters, digital content and influence demo kits
+ Ensure asset management and ADA compliance processes are followed
+ Provide marketing support and ensure all activities comply with legal, regulatory, and internal policies
+ Monitor and analyze product performance metrics to optimize marketing efforts and drive continuous improvement
+ Manage relationships with external partners, including agencies, vendors, and industry influencers
+ Support sales teams with tools, and resources to effectively promote and sell products.
+ Oversee product naming, content creation, and claims development
+ Develop product content for market verticals and maintain/optimize existing product content and sales tools
Your Skills and Expertise
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
+ Bachelor's degree in marketing, communications, or business (completed and verified prior to start)
+ Five (5) years of experience in product marketing, preferably in a global role in a private, public, government or military environment
+ Proficient understanding of global market dynamics, customer segments, and competitive landscape
+ Proficient project management skills with the ability to manage multiple projects simultaneously
Additional qualifications that could help you succeed even further in this role include:
+ MBA preferred
+ Strategic with ability to work collaboratively with cross-functional teams and external partners.
+ Knowledge of legal and regulatory requirements related to marketing.
+ Experience in content strategy and asset development
+ Ability to adapt to a fast-paced and dynamic work environment
+ Strong analytical and problem solving skills with the ability to interpret data and make data-driven decisions.
+ Proficiency in data visualization tools (eg.PowerBI)
Work location: Hybrid local to Maplewood, MN up to 3 days a week
Travel: May include up to 10% domestic
Relocation Assistance: Not authorized
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being
3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
Chat with Max
For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting
Applicable to US Applicants Only:The expected compensation range for this position is $188,251 - $230,084, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en\_US/careers-us/working-at-3m/benefits/.
Good Faith Posting Date Range 04/16/2025 To 05/16/2025 Or until filled
All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.
Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.
Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.
Pay & Benefits Overview: https://www.3m.com/3M/en\_US/careers-us/working-at-3m/benefits/
3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, pregnancy, gender identity, national origin, age, disability, or veteran status.
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
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