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Company description

Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value.

Overview

As a Senior Product Manager, you will help our clients define, deliver, and scale Retail Media Network (RMN) solutions including strategy, product roadmap, and features in an agile and data-driven environment relentlessly focused on driving superior business outcome for our customers.

As part of your responsibilities, you will lead a collaborative, cross-functional and high-performance team working with CX/UX designers, developers and senior management to guide Retail Media Network products through to fruition and help teams build and enhance successful products that deliver a differentiated customer experience, meet the demands of the market and drive business results.

Responsibilities

+ Define and deliver new media formats (onsite, offsite, in-store), targeting capabilities, and performance measurement tools that drive ad effectiveness

+ Balance RMN product vision and roadmap with retailer monetization, brand marketing needs, and shopper relevance to develop feature backlog

+ Develop strong and deep understanding of the client organization’s RMN goals and priorities, competitive market positioning and market differentiation

+ Collaborate with Sales, Marketing, and Client Success to shape go-to-market strategies and ensure commercial viability of RMN products

+ Partner with engineering and data teams to integrate RMN capabilities with commerce platforms, CDPs, DSPs, and attribution solutions.

+ Continuously gather input from retailers, advertisers, agencies, and shoppers to inform product decisions and drive adoption

+ Define success metrics, establish test-and-learn frameworks, and optimize for incremental revenue, ROAS, and shopper engagement.

Qualifications

Qualifications (Expected):

• 5+ years in product management, with 2+ years focused on Retail Media, AdTech, or MarTech platforms.

• Strong understanding of RMN ecosystems, including first-party data, targeting, measurement, and ad inventory monetization.

• Proven track record of launching and scaling digital ad products in a retail or commerce environment.

• Familiarity with programmatic advertising, ad serving, DSPs, and data collaboration environments (e.g., clean rooms).

• Strong presentation and communication skills

• Proven track record in strategy or product roles for 4-5 years with a bias for action

• Experience working with cross-functional teams in a matrix organization including Engineering, Marketing, Finance, UX, and Analytics

• Experience using data and analytics tools and well-developed intuitions for leveraging data and analytics in generating objective and actionable evidence for fast and data-driven decision making

• A track record of having effectively managed product roadmaps, writing clear and specific product requirement documents, collaborating with user-experience on product design and having worked in a cross-cultural, geographically distributed team

• Bachelor's degree in Computer Science, a related field, or equivalent practical experience

Qualifications (Preferred):

• Demonstrated experience shipping product to market

• Strong analytics skills and experience using analytics/visualization tools

• Business and digital strategy experience

• Identifying organizational and process changes required to successfully realize the benefits of a solution

Additional information

**Salary Range:** $117,000- $175,000

Benefits of Working Here:

+ Flexible vacation policy; time is not limited, allocated, or accrued

+ 16 paid holidays throughout the year

+ Generous parental leave and new parent transition program

+ Tuition reimbursement

+ Corporate gift matching program

As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected] or you may call us at +1-617-621-0200.