• Marketing Coordinator

    City of College Station (College Station, TX)


    Marketing Coordinator

     

    Print (https://www.governmentjobs.com/careers/cstx/jobs/newprint/4913673)

     

    Apply

     

    

     

    Marketing Coordinator

     

    Salary

     

    $59,819.00 - $89,703.00 Annually

     

    Location

     

    College Station, TX

     

    Job Type

     

    Full Time

     

    Job Number

     

    2502399

     

    Department

     

    Economic Development

     

    Opening Date

     

    04/21/2025

     

    Closing Date

     

    6/30/2025 11:59 PM Central

     

    Hiring Range

     

    $59,819.00 - $68,791.85

     

    + Description

    + Benefits

    + Questions

    Description

    Under general direction of the Marketing Manager, the Marketing Coordinator plays a key role in promoting the City of College Station as a premier travel destination and business hub. This position supports the development and execution of marketing strategies and core tactics to drive visitation, enhance brand awareness, and engage key audiences including leisure travelers, meeting planners, event organizers, business leaders and institutional partners.

    Principal Duties

    + Perform a variety of duties to support marketing initiatives and promote Visit College Station, including but not limited to assisting in the development and implementation of integrated marketing campaigns across print, digital, social media, and other channels, including coordination with third-party partners; assisting in tracking and analyzing marketing campaign performance; assisting with the development of promotional materials; and assisting with event planning and execution.

    + Manage Visit and Compete College Station social media accounts, including creating a calendar of activities, all content creation, scheduling, community engagement, performance tracking and reporting.

    + Manage VisitCollegeStation.com, including content updates, blog creation, and application oversight.

    + Support email marketing initiatives, including eNewsletter content development, subscriber list growth, and management and analytics reporting.

    + Collaborate and participate in community and university events, particularly with Texas A&M University, to foster engagement, strengthen partnerships, and support both prospective and new student initiatives.

    + Build and maintain collaborative working relationships with internal Tourism departmental and Public Communications staff to ensure optimal messaging, content and imagery across various graphic and promotional needs.

    + Coordinate photography and videography efforts to ensure high-quality visual assets for marketing purposes.

    + Support media relations efforts, including coordinating media visits.

    + Maintain marketing databases, asset libraries, and partner listings to ensure accuracy and accessibility.

    + Perform other related duties as assigned.

    Qualifications

    Required: Bachelor’s Degree in marketing, public relations, communications or related field and at least one (1) years’ experience in marketing, tourism, hospitality, or a related field; or an equivalent combination of education and experience

     

    Strong writing, editing, and storytelling skills with attention to brand voice and consistency

     

    Proficiency in social media platforms, email marketing tools, and content management systems

     

    Experience with Adobe Creative Cloud graphic design software

     

    Photography and/or video editing skills

     

    Ability to manage multiple projects simultaneously and meet deadlines

     

    Ability to work effectively in a collaborative team environment

     

    Ability and willingness to work occasional evenings and weekends

     

    Preferred: Experience in destination marketing, tourism or hospitality

     

    Familiarity with analytics tools (Google Analytics, Meta Insights, etc.)

     

    Supplemental Information

     

    Position posted until filled or closing date.

     

    We offer a comprehensive benefits package to include; Medical, Dental, Vision, Prescription Drug Coverage, Paid Holidays, Paid Vacation, Paid Sick Leave, Paid Parental Leave, TMRS-Retirement (2:1 matching), Deferred Compensation, Term Life AD&D, Dependent Life, Flex Benefits, an Employee Health Clinic & Educational Assistance. .

     

    01

     

    Do you possess a Bachelor's Degree in marketing, public relations, communications or related field and at least one (1) year of related experience; or an equivalent combination of education and experience?

     

    + Yes

    + No

     

    02

     

    Please highlight your knowledge and experience that would directly relate to your success in performing the essential duties of this position.

     

    03

     

    Please describe your experience with social media management.

     

    04

     

    Please describe any skills you have related to photography.

     

    05

     

    How would you rate your writing skills?

     

    + Basic

    + Average

    + Excellent

     

    06

     

    How do you prefer to manage multiple projects and priorities?

     

    07

     

    Please describe your experience with Adobe Creative Suite.

    Required Question

    Employer

     

    City of College Station

     

    Address

     

    1101 Texas Avenue

     

    College Station, Texas, 77840

     

    Phone

     

    979-764-3517

     

    Website

     

    http://csjobs.cstx.gov

     

    Apply

     

    Please verify your email addressVerify Email