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Sr. Product Manager, Lead Operations, Amazon…
- Amazon (Chicago, IL)
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Description
We are seeking a highly organized and data-driven Lead Operations Manager to support our Sales organization. This role is pivotal in managing, analyzing, and optimizing the lead lifecycle—from initial capture to conversion—ensuring Sales teams are equipped with the right data and tools to drive growth. This role will be responsible for establishing and maintaining data integrity across multiple platforms while optimizing our lead generation and management processes.
Key job responsibilities
Key Responsibilities:
Sales Pipeline & Lead Management:
* Manage the end-to-end lead lifecycle process, including assignment, tracking, and status updates.
* Monitor lead flow across systems (e.g., CRM, marketing automation) to ensure timely follow-up and data integrity.
* Collaborate with Marketing and Sales to align on lead quality definitions and service-level agreements (SLAs).
* Build and maintain lead scoring and routing logic to prioritize high-intent leads.
* Create dashboards and reports to measure lead conversion rates, lead aging, and pipeline attribution.
* Conduct root cause analyses on stalled leads or lead leakage.
* Partner with Sales Enablement to continuously improve lead handoff processes.
* Support data clean-up, deduplication, and enrichment initiatives.
* Provide recommendations for automation opportunities in lead management workflows.
Business Swimlanes Management:
* Own and manage specific sales business swimlanes, ensuring structured execution and alignment with overall sales strategy.
* Drive process improvements across swimlanes to streamline operations and maximize productivity.
* Collaborate with sales leaders to establish KPIs and performance metrics for each swimlanes.
Systems & Tools Management
* Define and implement strategic roadmap for sales enablement tools, including:
* Salesforce
* ZoomInfo
* RingLead
* SMC
* LinkedIn Sales Navigator
* Marketo
* D&B Hoovers
* Configure and optimize these systems to support organizational requirements and lead funnel operations
* Establish automated workflows for data enrichment and maintenance
Training & Leadership
* Drive process improvement and change management – lead and deliver training to adopt and learn lead processes and products
* Collaborate with L&D to document and standardize training materials
* Represent Lead Operations in leadership meetings
* Ensure sales team adherence to consistent lead quality and follow-up processes
Basic Qualifications
- 5+ years of product or program management, product marketing, business development or technology experience
- Bachelor's degree or equivalent
- Experience owning/driving roadmap strategy and definition
- Experience as a product manager or owner
- Knowledge of Salesforce administration and configuration
- Ability to translate data into actionable insights and process improvements
- Excellent communication and cross-functional collaboration skills
Preferred Qualifications
- Experience in influencing senior leadership through data driven insights
- Experience working across functional teams and senior stakeholders
- Experience with lead scoring/routing tools (e.g., LeanData, Chili Piper)
- Familiarity with marketing automation platforms (e.g., Marketo, HubSpot)
- Experience supporting enterprise or mid-market sales teams
- Salesforce certifications
- Experience with parent-child account hierarchy management
- Background in sales enablement or sales training
- Experience with data migration and cleaning projects
- Experience with sales enablement tools (ZoomInfo, RingLead, Marketo)
- SQL skills – ability to query databases for lead-related insights, troubleshoot data discrepancies, and support reporting needs
- Strong Excel and data visualization skills
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $124,500/year in our lowest geographic market up to $206,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.
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