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Description

HubSpot Platform Management:

+ Manage the day-to-day operations of HubSpot, including workflows, email marketing, lead scoring, and reporting.

+ Set up and optimize marketing automation and lead nurturing campaigns to support business objectives.

Campaign Development and Execution:

+ Collaborate with the marketing team to create, launch, and monitor campaigns across email, social media, and landing pages using HubSpot.

+ Segment and target audiences to deliver personalized content and improve customer journey experiences.

Analytics and Reporting:

+ Analyze campaign performance using HubSpot metrics and provide actionable insights to optimize results.

+ Generate regular reports on campaign effectiveness, lead conversion rates, and ROI tracking.

Content Optimization:

+ Collaborate with content creators to ensure alignment with inbound marketing strategies and SEO best practices.

+ Optimize landing pages and email templates to improve engagement and conversion rates.

CRM Integration and Data Management:

+ Maintain database hygiene by updating, cleaning, and segmenting contact lists.

+ Ensure seamless CRM integration to align sales and marketing teams for tracking lifecycle stages and lead handoffs.

Strategic Planning and Collaboration:

+ Stay updated on HubSpot features, tools, and industry trends to propose innovative solutions.

+ Partner with cross-functional teams to drive alignment and the successful execution of marketing strategies.

Requirements

+ Bachelor’s degree in Marketing, Business, or a related field.

+ 2+ years of experience in marketing, specifically using HubSpot (certifications are a plus).

+ Strong understanding of inbound marketing strategies and digital marketing principles.

+ Experience with marketing automation, workflows, and lead nurturing campaigns.

+ Proficiency in analyzing data, creating performance reports, and making data-driven recommendations.

+ Excellent communication and collaboration skills, with attention to detail and a passion for process improvement.

TalentMatch®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

• 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .