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Sr Trade Marketing Manager
- ITG Brands (NC)
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Sr Trade Marketing Manager
Location
North Carolina
City
Greensboro
Role Type
Permanent
WHO WE ARE
ITG Brands is the third-largest tobacco company in the USA with offerings of some of the most well-known cigarette, cigar, and e-vapor brands. As a member of the globally recognized Imperial Brands PLC family, we are a forward-thinking partner with operational integrity.
ITG Brands is committed to putting consumers at the center of what we do, while creating an innovative workplace that is diverse and inclusive. This empowers us to bring our true selves to work, to collaborate more effectively through showing our passion and being confident to bring new ideas to the table.
We are not afraid to seize opportunities and make things happen – both individually and collaboratively. We strive to exceed expectations by seeing things differently and doing things differently. This truly is a place where we all share a challenger mindset which drives our success.
What You Will Do
- JOB SUMMARY
Supports integration of program design and merchandising creation for Trade Marketing and Merchandising. Create synergies between both functions and our key vendors while driving influence through project management, executional mechanisms, and other tasks to ensure a flawless delivery of programs from start to finish. Participate in trade marketing activations, retailer event plans, point-of-sale processes, and other activities linked with retail/direct account specific plans.
- WHAT YOU WILL DO
(This list is not exhaustive and may be supplemented as necessary by the Company)
+ Manages key vendor relationships focused on creating efficiencies within our current processes with each vendor and driving cross vendor synergies. Support relationship and processes of vendors through detailed reviews and actions to deliver on planned KPI’s.
+ Leads the Merchandising team through thought leadership, driving efficiencies through processes, and project management.
+ Leads process of creating shopper activation programs that are aligned with brand plans, including end-to-end process and design/implement POS material.
+ Ensure timely delivery of point-of-sale material from creation to execution.
+ Improves the process for development and implementation of chain specific point of purchase plans for all retailer specific projects and support the retailers’ promotional activity programs.
+ Develops and communicates program briefs to Five Eighty for all trade initiatives and POS processes (design, production, and delivery to field).
+ Tracks spending vs budget of the following investment items: POS material, POS shipping and freight cost, Factory Direct, POS warehouse charges and material spend of chain specific POS requests.
+ Provides recommendations based on analysis of post-program results, provide quality and timely briefs for external agencies/internal stakeholders, and develop shopper programs based on path to purchase for categories and company brands, in support of Trade Marketing and Merchandising goals and objectives.
+ Performs other job-related duties as assigned.
Qualifications
- REQUIRED MINIMUM QUALIFICATIONS:
Education and Experience:
+ Bachelor’s degree in Marketing, Business, or other relevant field and 7+ years work experience.
+ Must be 21 years of age or older.
Knowledge of:
+ Advanced proficiency with Microsoft Office (Outlook, Word, Excel, & PowerPoint) and Microsoft Teams.
+ Trade/Retail activation
+ Brand Marketing
+ Print/Production
+ CPG sales
Skilled in:
+ Oral and written communication
+ Customer Relations
+ Problem/situation analysis
+ Effective time and task management
+ Flexibility and adaptability
Ability to:
+ Plan, organize, prioritize, and manage multiple priorities.
+ Maintain effective working relationships.
Work Environment and Physical Demand
+ Requires light physical effort. Occasionally lifts or moves light objects (under 10 lbs.).
+ Walks, sits, or stands for prolonged periods.
+ Requires prolonged machine operation including computer and keyboard equipment as well as use of manual dexterity and fine motor skills.
This job description is intended to be generic in nature and describe the essential functions of the job. It is not necessarily an exhaustive list of all duties and responsibilities. The essential duties, functions and responsibilities, and overtime eligibility may vary based on the specific tasks assigned to the position.
What We Offer
• Competitive benefits package that includes medical/dental/vision/life insurance/disability plans
• Dollar for dollar 401k match up to 6% and 5% annual company contribution
• 15 Company-paid holidays
• Generous paid time off
• Employee recognition and discount programs
• Education assistance
• Employee referral bonus program
• Hybrid workplace – remote / in office
• Summer hours
• Casual dress policy Monday through Friday
Applicant Information
This job description describes the essential functions of the job at the time the job description was created, but it is not an exhaustive list of tasks, duties and responsibilities. In addition, the position may evolve or change over time and such changes may not be reflected in the job description until it is next updated.
Everyone Belongs
**ITG Brands and ITG Cigars provides equal employment opportunities.** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us at [email protected] .
SHARE THIS JOB
The posting for the position for which you are applying highlights key aspects of the position only. It is not a complete description of the position.
All candidates must consent to an independent investigation of their background, references, past employment, education, criminal record, and drug screening. Results of such background checks will be reviewed on a case-by-case basis, giving consideration to the nature of the information reported and its relevance to the specific job being sought before a decision is made using this information.
ITG Brands and ITG Cigars provides equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us [email protected] (Talen%74Acquisition%40%69t%67b%72ands.%63om) .
We collect personal information from you in connection with your application for employment with ITG Brands or ITG Cigars. For more information, please see ourPrivacy Policy (https://www.itgbrands.com/privacy-policy/) . If you are a job applicant from California, additional information can be found on ourCalifornia Applicant Privacy Notice (https://www.itgbrands.com/ca-applicant-privacy-notice/) . If you have questions, contact us [email protected] (priv%61%63y@i%74gb%72ands.co%6D) .
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