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Executive Director, 360 Marketing, Skincare,…
- The Estee Lauder Companies (New York, NY)
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Description
The Executive Director will support in defining strategic objectives for the Moisturizers/Eye/De-Aging/Body categories. Develop and foster a strong year rolling calendar and 3 to 5 year strategic plan, keeping with the overall global category and brand objectives, to grow the assigned business segments. Responsible for creating action plans and successfully executing on defined objectives to grow the assigned segments. Consistently deliver successful products and programs on time and on budget. Manage, train, and develop the marketing expertise of direct and indirect reports.
+ Supports developing innovative Global Marketing calendars and support programs; responsible for gaining approval for assigned segment programs and projects.
+ Responsible for assigned segment performance and product opportunities, and serves as the source for all segment related information.
+ Creates forums for program/product development to ensure they meet Clinique’s strategic and financial objectives for specified segments
+ Leads all consumer insights work (co-creations, concept testing, ad testing, to all programs. Makes recommendations for future consumer insights planning based on needs of the category
+ Lead the management, development and implementation of product portfolio, innovation pipeline and product marketing strategy for Clinique For Men by category and subcategory to enhance brand story and drive growth and market share gains in priority channels and regions
+ Responsible for managing the concept ideation process for all assigned launches, from initial concept ideation meeting through 360 launch to ensure Clinique is creating breakthrough conceptual marketing platforms for all launches
+ Prepares and presents marketing plans to Regions and affiliates, i.e. Sales Meetings, Regional Roundtables, etc.
+ Preparation of materials for global segment reviews and brand strategy meeting.
+ Leverages NPD, IRI, and other data sources to make recommendations in monthly business reviews.
+ Manages and is responsible for the performance of direct reports including accuracy of projects and their development.
Qualifications
+ Bachelor’s degree is required, MBA is preferred.
+ 10+ years of related Global Marketing experience in the Consumer Packaged Goods industry.
+ Demonstrates ownership of programs, embracing strategic vision as well as excellence in execution.
+ Proven visionary with strong creativity, conceptual marketing & innovative skills.
+ Must be able to direct and develop direct reports.
+ Must be an excellent team player; possessing the ability to build and nurture strong relationships and gain the respect of members of cross-functional and Regional teams.
+ Must be mature, responsible, accountable, organized.
+ Must possess excellent oral and written communication, analytical, and creative skills.
+ Must be flexible and determined, possessing the ability to handle a multitude of projects and the willingness to put in the time necessary for success.
+ Fosters an encouraging, respectful, team-oriented organization.
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected].
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