• Senior Public Relations Manager

    M&T Bank (New York, NY)


    Overview:

    Manage media/PR/reputational issues across major regions and/or business lines of the bank; responsible for communicating M&T Bank’s policies, philosophies, products, programs and accomplishments to external stakeholders within the communities in those regions/business lines.

    Primary Responsibilities:

    + Manage all media contacts within the region or assigned business(es). Execute multiple high-profile public relations campaigns

    + and communications projects simultaneously in coordination with bank executive and regional management and Marketing & Communications Division.

    + Work with others inside and outside the Corporate Communications Department to develop, coordinate

    + and implement public relations & communications plans for bank-related products, services, issues,

    + activities, decisions, policies, personnel, etc. within the region. Develop appropriate messages, strategies

    + and tactics for various target audiences, including national and financial media, trade media, customers

    + and prospects, influencers and other opinion leaders.

    + Seek out and identify proactive media opportunities — as well as situations that could adversely impact

    + the bank’s reputation— and coordinate strategies and tactics to promote and protect M&T Bank.

    + Counsel management on communications strategies and tactics when issues, policies or decisions threaten to impact the reputation of M&T. Develop appropriate media responses and communications materials.

    + Cultivate strong working relationships with stakeholders within the bank, the industry, the community and the media.

    + Monitor, measure and report all media coverage of the bank. Evaluate the success of earned media placements in building corporate reputation and mitigating crises, and utilize learnings from outcomes to

    + inform future strategic outreach. Manage multiple proactive and reactivemedia/PR/reputational issues and opportunities across major regions of the bank.

    Education and Experience Required:

    Bachelor's Degree

    7 years relevant experience, with minimum 4 years in strategic PR role

     

    M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $122,746.73 - $204,577.88 Annual (USD). The successful candidate’s particular combination of knowledge, skills, and experience will inform their specific compensation.

     

    Location

     

    New York, New York, United States of America

     

    M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.