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Undertake market research and competitive intelligence gathering to inform product positioning and go-to-market strategies.

Craft clear and persuasive product messaging and develop content for various touchpoints, including packaging, sales resources, and online platforms.

Partner with product, sales, and marketing teams to facilitate successful product launches and ongoing communications.

Produce marketing materials to support solution selling initiatives and empower channel partners.

Contribute to product training programs, participate in industry events, and develop content for external communication channels.

Monitor market trends and collect feedback to optimize messaging and uncover potential growth areas.

Qualifications:

4 years + with technical background, related work experience.

Skills:

Product Positioning & Messaging: Ability to define a product's market position and create compelling communications.

Go-to-Market Planning: Experience contributing to and understanding market entry strategies.

Market Research & Competitive Analysis: Skill in gathering and analyzing market data and competitor information.

Cross-functional Collaboration: Proven ability to work effectively with product, sales, and marketing teams.

Content Creation: Strong ability to develop marketing materials for various channels and audiences.

Understanding of Networking Technology: Familiarity with business networking concepts and technologies.

Sales Enablement: Ability to create resources and tools to support the sales team.

JOBID: 1088665 #LI-CELLA#LI-KF1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected] offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). This posting is open for thirty (30) days.