• Field Marketing Manager

    Robert Half The Creative Group (Pleasanton, CA)


    Description

    Our B2B Tech client is looking for a Field Marketing Manager 40hr/wk, through January 2026, ideally located in SF Bay Area.

    Responsibilities:

    + Serve as the primary marketing partner for the Sales team, ensuring campaigns are aligned with sales priorities and business objectives.

    + Lead the development and execution of integrated marketing campaigns, from idea inception through to optimization and reporting.

    + Collaborate with cross-functional teams—including demand generation, brand awareness, events, communications, and creative services—to deliver cohesive marketing strategies.

    + Use data-driven insights and analytics to evaluate campaign effectiveness, report on ROI, and optimize strategies for better performance.

    + Plan and execute both digital and in-person events to connect with target audiences, showcase thought leadership, and promote solutions.

    + Ensure timely delivery of all campaigns while adhering to budgetary goals.

    + Oversee procurement processes, manage vendor relationships, and handle purchase orders.

    Requirements

    + 2+ years of B2B Marketing experience.

    + Solid understanding of B2B marketing principles, including the dynamics of buying committees and decision-making processes.

    + Demonstrated success in planning and managing integrated marketing campaigns with measurable results.

    + Strong analytical mindset, with experience leveraging data tools (e.g., Salesforce) to inform decision-making.

    + Knowledge of industry-leading agencies, vendors, or partners to enhance marketing efforts.

    + Exceptional communication and interpersonal skills to foster collaboration across teams.

     

    Innovation starts with people.®

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

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