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Position Summary...

What you'll do...

Senior Director, Marketing Strategy & Operations

About Walmart Connect

Walmart Connect is the closed-loop media business of the world’s largest retailer. Our mission is to connect brands more meaningfully in customers' lives, through omnichannel retail experiences. We leverage Walmart’s unparalleled data and scale to provide measurable results for our partners.

**Location:** Hoboken

**Reports to:** Vice President of Marketing, Walmart Connect

Role Overview

As the Senior Director of Marketing Strategy & Operations, you will lead the strategic planning, execution, and optimization of marketing initiatives across Walmart Connect. You will drive operational excellence, oversee marketing and creative operations, manage marketing planning and strategy, and lead marketing analytics to ensure data-driven decision-making. This role requires a seasoned leader with a deep understanding of B2B marketing, digital media, and business strategy.

Key Responsibilities

**Strategic Leadership:** Develop and implement marketing strategies that align with Walmart Connect’s business objectives and growth targets.

**Marketing Operations:** Optimize marketing processes, tools, and workflows to enhance efficiency and effectiveness. Ensure seamless execution of marketing campaigns.

**Creative Operations:** Oversee the creative process, ensuring innovative and high-quality deliverables that meet brand standards and drive engagement.

**Marketing Planning & Strategy:** Lead the annual marketing planning process, setting clear objectives, KPIs, and budget allocations. Drive Marketing Competitive analysis. Ensure alignment with cross-functional teams.

**Marketing Intelligence:** Drive a data-centric approach to marketing. Oversee the collection, analysis, and reporting of marketing performance metrics to inform strategic decisions.

**Team Leadership:** Build, mentor, and inspire a high-performing team. Foster a culture of collaboration, innovation, and continuous improvement.

**Stakeholder Management:** Collaborate with internal and external stakeholders, including Enterprise Marketing, Growth Marketing, Creative Solutions, and Learning and Development teams, to drive cohesive marketing efforts.

**Budget Management:** Oversee the marketing budget, ensuring effective allocation of resources to maximize ROI.

**Market Insights:** Stay abreast of industry trends, competitive landscape, and emerging technologies to ensure Walmart Connect remains at the forefront of marketing innovation.

Qualifications

**Education:** Bachelor’s degree in Marketing, Business Administration, or a related field. An MBA or advanced degree is preferred.

**Experience:** 10+ years of experience in marketing strategy, operations, and analytics, with a proven track record in senior leadership roles.

**Industry Expertise:** Deep understanding of B2B marketing and digital media. Experience within the retail or advertising technology industry as well as product marketing is a plus.

**Leadership:** Strong leadership and people management skills with the ability to inspire and motivate teams.

**Analytical Skills:** Exceptional analytical and problem-solving skills. Ability to leverage data to drive strategic decisions.

**Communication:** Excellent verbal and written communication skills. Ability to effectively communicate complex ideas to diverse audiences.

**Project Management:** Strong project management skills with the ability to manage multiple priorities in a fast-paced environment.

**Collaboration:** Demonstrated ability to work collaboratively across functions and with senior leadership.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see https://one.walmart.com/notices .

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart (https://bit.ly/3iOOb1J) .

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Hoboken, New Jersey US-10279:The annual salary range for this position is $156,000.00-$312,000.00

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San Bruno, California US-08848:The annual salary range for this position is $169,000.00-$338,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Additional compensation for certain positions may also include:

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- Stock

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Minimum Qualifications...

_Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications._

Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years'

experience in marketing or related field.

1 year's supervisory experience or experience leading cross-functional projects.

Preferred Qualifications...

_Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications._

Leading cross-functional projects, Marketing or related field, Supervisory experience

Masters: Business Administration

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.