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New Market Entry Manager - 7IN
- 7-Eleven (Irving, TX)
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New Market Entry Manager - 7IN
Job ID R25_0000003709 Address -, Irving, Texas, 73301, United States Location Irving, Texas
With more than 13,000 stores in the U.S. and 84,000 stores globally, it is no wonder 7-Eleven, Inc. (https://corp.7-eleven.com/corp/about) has been named an iconic brand. In addition to 7-Eleven stores, 7-Eleven, Inc. also operates and franchises Speedway, Stripes, Laredo Taco Company and Raise the Roost locations.
Since inventing the convenience industry in 1927, 7-Eleven has built a rich 96-year history filled with beloved products like Slurpee, Big Gulp and Big Bite, and fan-favorite holidays like Slurpee Day and Bring Your Own Cup Day.
Now, 7-Eleven is on a mission to contemporize the brand and redefine convenience – and we need your help.
The Manager of New Market Entry (NME) plays a critical role in supporting the company’s expansion into new markets by conducting in-depth research and analysis. This role focuses on gathering market insights, evaluating competitive landscapes, and assessing financial and operational feasibility. By partnering with cross-functional teams, the Manager of NME provides data-driven recommendations to inform strategic decision-making and ensure successful market entry.
Main Responsibilities:
Market Research and Analysis
+ Conduct comprehensive market research to identify trends, growth opportunities, and geographic, demographic, and economic factors influencing potential markets.
+ Evaluate competitive landscapes and customer behaviors to assess feasibility, differentiation strategies, and commercial attractiveness of new market opportunities.
Business Case Development
+ Develop financial models and scenarios to estimate revenue potential, cost structures, and return on investment across market entry options.
+ Translate market intelligence into financial insights that assess market readiness, pricing structures, and profitability benchmarks.
+ Collaborate with corporate development and commercial teams to build business cases for executive review and board-level alignment.
Go-to-Market Strategy & Commercial Planning
+ Contribute to the creation and refinement of go-to-market strategies
+ Engage with potential partners in new markets and support negotiations of partnership terms
+ Support the development of strategic plans that align with organizational growth objectives and competitive positioning.
Risk Assessment and Mitigation
+ Conduct risk analysis to evaluate potential internal and external variables impacting market entry.
+ Develop and implement risk mitigation strategies, including partnering with legal, and adapting business models to local market conditions.
Reporting & Administrative Support
+ Prepare detailed reports and presentations summarizing research findings and market entry recommendations for leadership.
+ Support cohesive decision-making by providing clear, data-driven insights.
+ Oversee coordination of research activities and data collection to ensure accuracy, consistency, and efficiency in project execution.
Job Requirement and Qualification:
Education: B.A. Business , Economics, Marketing or related field
Work Experience: 5+ years in Strategy roles, Research, etc.
+ Knowledge and experience in market research and analysis.
+ Experience in financial analysis, forecasting is a plus.
+ Proficiency in Microsoft Excel and other Microsoft tools (e.g., PowerPoint).
+ Strong attention to detail and problem-solving skills.
+ Excellent communication skills with the ability to present findings clearly.
+ Eagerness to learn and grow in a fast-paced, dynamic work environment.
+ Ability to work effectively both independently and as part of a team.
Travel Requirements: 10% (one week every two to three months)
Core Competencies:
Has decision making capability, accountability, and ability to direct, execute, coach and support around:
+ Market Analysis
+ Developing Business Action Plans
+ Communication (Executive Influence, Stakeholder Management, Cultural Awareness)
+ Research and researching tools
+ Proficient in Microsoft Office Suite (especially Excel and Power Point)
If an hourly or salary range is included in this ad it represents the range 7-Eleven in good faith believes is the range of compensation for this role at the time of this posting. The Company may ultimately pay more or less than the posted range. This range is only applicable for jobs to be performed in this state. This range may be modified in the future. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, long-term incentive compensation, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
For a general description of all benefits 7-Eleven is offering in the US for the position, please visit this link (https://tbcdn.talentbrew.com/company/7/pdf-link-storage/7-Eleven\_US\_Benefits\_Summary\_2025.pdf) .
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