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  • Director, Publicity & Communications - DC

    Warner Bros. Discovery (Burbank, CA)



    Apply Now

    _Welcome to Warner Bros. Discovery… the stuff dreams are made of._

     

    Who We Are…

     

    When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what’s next…

     

    From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

     

    Your New Role...

     

    DC creates iconic characters and enduring stories and is one of the world’s largest publishers of comics and graphic novels. DC’s creative work entertains audiences of every generation around the world with DC’s stories and characters integrated across Warner Bros. Discovery’s film, television, animation, consumer products, home entertainment, games, themed experiences, and on the DC UNIVERSE INFINITE digital comic subscription service. The Director, Publicity & Communications will be responsible for developing and executing consumer publicity programs and campaigns, internal and external communications for DC Publishing business, DC UNIVERSE INFINITE, as well as working collaboratively with the business unit functional areas and cross divisionally.

     

    Your Role Accountabilities...

     

    + Working with the head of DC Publicity, develops and implements global communications and publicity strategy for publishing initiatives and events, strategic external communication planning, publicity campaign design, trend pieces, anniversaries, conventions, trade shows, presentation planning and works in concert with stakeholders across the organization. Serve as a DC brand ambassador, working with WBD franchise teams to represent and further the DC brand.

    + Directly responsible for media relations with key trade and consumer press outlets to maximize DC events, initiatives and stories. This includes direct pitching, narrative management, scheduling, and staffing interviews, negotiating exclusive coverage for announcements/reveals, securing assets from internal stakeholders, writing press releases, media alerts and informational copy.

    + Works closely with DC publishing talent on priority titles to bring their stories to fans across various media platforms, ensuring the vision and creative elements are clearly communicated; serve as primary contact for press coverage

    + Collaborate with marketing, editorial and social teams in the development of communications strategy, written materials to coordinate publicity initiatives to ensure accurate extension of messaging to the press, DC fan community and beyond

    + Develops and implements publicity strategies focused on digital content for DC.com, DC UNIVERSE INFINITE subscription service, and DC-related podcasts in conjunction with the digital marketing team.

    + Build and sustain relationships with key members of the mainstream, business, and comic trade media

    + Maintains effective working relationships with Editorial, Talent Relations, Legal, Global Brands and Franchises, Games, Marketing, Sales and Distribution teams as well as other departments across Warner Bros. Discovery in support of DC’s publishing efforts

     

    Qualifications & Experience...

     

    + Minimum 15 years’ experience in consumer publicity and/or communications in publishing and/or entertainment. Brand experience is desired.

    + BS/BA degree in related field preferred.

    + Exemplify knowledge of DC intellectual property and its fan community.

    + Possess in-depth knowledge of the publishing industry, including trends as well as editorial processes, distribution channels, direct market, book trade and mass market publishing along with expertise in digital publishing platforms.

    + Demonstrate a high level of communication proficiency through written and verbal communications, and personal presentation. Speak effectively, positively, and collaboratively. Develop and maintain strong working relationships with all stakeholders and interest groups regardless of level. Be prepared to present as a brand ambassador, business unit expert, and divisional representative on your assignments and wider company initiatives.

    + Effectively manage and elevate concerns, incorrect or ineffective narratives, IP infringements, or reputational risks to WBD and our IP. Use knowledge from wider communications groups to understand the impact of these issues on both individual campaigns you manage, as well are larger impact on the company, creatives, partners, licensees, retailers, etc.

    + Strong relationships with key comic trade, genre and global pop culture journalists.

    + Robust knowledge of comic trade outlets both genre and trade.

    + Proven successes and understanding of traditional and interactive PR channels.

    + Excellent writing skills are a must (writing samples required upon receipt of resume).

    + Be an engaged team player, have a point of view, with the ability to offer a unique perspective, out of the box thinking as well as be an advocate for the brand.

    + Exceptional proficiency with MS Word, Excel, PowerPoint, and Keynote required. SharePoint, Monday and Digital platform experience is desired.

     

    How We Get Things Done…

     

    This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

     

    Championing Inclusion at WBD

     

    Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

     

    If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page (https://careers.wbd.com/global/en/accessibility) for instructions to submit your request.

     

    In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $117,950.00 - $219,050.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

     

    If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

     


    Apply Now



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