• Senior Associate, Strategy

    Publicis Groupe (New York, NY)


    Company description

    PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.

     

    While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.

     

    Overview

     

    The Senior Associate, Strategy assists the Strategy team in selecting media channels and programs based on the established strategic media approach. This role is responsible for ensuring the accuracy of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks. You will report to either the Supervisor, Strategy or the Associate Director, Strategy.

     

    This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

    Responsibilities

    + Assist in the development of media plans and strategic presentations.

    + Manage tasks across multiple accounts and campaigns with efficiency and attention to detail.

    + Collaborate with internal cross-functional teams to align on objectives and deliverables.

    + Gather and analyze audience insights and competitive data to inform strategies.

    + Own and maintain media Flowcharts, ensuring alignment with financial documentation (MBA’s).

    + Create and update Creative Asset Trackers and Traffic Workbooks with precision.

    + Monitor and resolve issues proactively while seeking guidance when needed.

    + Respond promptly to client requests, providing clear communication and outstanding service.

    + Build foundational expertise in the media planning and buying process, including the role of various media channels.

    + Strive for proficiency in media research tools, software, and competitive marketplace knowledge.

    + Participate in PHM’s recruiting and interviewing efforts to support team growth.

    Qualifications

    + 2+ years media experience

    + Proficiency in excel (reporting) and PowerPoint (creating and presenting decks)

    + Familiarity with standard media research and planning tools (e.g. Clear Decisions, media ocean)

    + Embraces PHM values of Accountability, Collaboration, Empathy, Equanimity, Integrity and Respect

     

    Additional information

     

    Compensation Range: $53,200 - $77,280 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 03/12/2025.

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