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Senior Copywriter
- Elkay (Milwaukee, WI)
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Senior Copywriter
_The Company_
Zurn Elkay Water Solutions Corporation is a thriving, values-driven company focused on doing the right things. We’re a fast growing, publicly traded company (NYSE: ZWS), with an enduring reputation for integrity, giving back, and providing an engaging, inclusive environment where careers flourish and grow.
Named by Newsweek as One of America’s Most Responsible Companies and an Energage USA Top Workplace, at Zurn Elkay Water Solutions Corporation, we never forget that our people are at the center of what makes us successful. They are the driving force behind our superior quality, product ingenuity, and exceptional customer experience. Our commitment to our people and their professional development is a recipe for success that has fueled our growth for over 100 years, as one of today’s leading international suppliers of plumbing and water delivery solutions.
Headquartered in Milwaukee, WI, Zurn Elkay Water Solutions Corporation employs over 2800 employees worldwide, working from 24 locations across the U.S., China, Canada, Dubai, and Mexico, with sales offices available around the globe. We hope you’ll visit our website and learn more about Zurn Elkay at zurnelkay.com.
If you’re ready to join a company where what you do makes a difference and you have pride in the work you are doing, talk to us about joining the Zurn Elkay Water Solutions Corporation family!
Position Purpose
The Senior Copywriter role is responsible for the draft and development of compelling, brand-forward B2B and B2C copy across both digital and print media, including but not limited to advertising, brochures, marketing sell sheets, web copy and integrated creative campaigns. This individual will contribute to and lead brainstorming sessions; work closely with marketing, communications, sales and business unit teams to deliver high-impact visual solutions that meet strategic goals. We are looking for a Senior Copywriter who brings a strong voice and messaging sensibility and a passion for storytelling, applying principles of effective, efficient and compelling writing to elevate copy output.
Essential Job Functions
+ Work closely with Channel Marketing, Sales and Product partners to deeply understand business goals and translate them into bold, strategic communications—owning the full lifecycle of the work, from ideation to final execution.
+ Craft and deliver powerful, brand-elevating content across touchpoints while collaborating cross-functionally with designers, photographers, developers and other creative partners.
+ Drive the development of high-impact, multi-channel copy—including but not limited to: omni-channel campaigns, social and display advertising, print collateral, direct mail, product descriptions, white papers, landing pages, catalog entries, blog posts, social media content and training scripts.
+ Thrive in a fast-moving environment—pivoting confidently and thoughtfully in response to evolving priorities and strategic business needs.
+ Maintain the integrity of our brand by upholding style and messaging guidelines.
+ Organize and maintain messaging platform with precision—ensuring messaging is consistent, current and accessible for use across the company, and adjusting and adapting messaging as needed, based on engagement feedback or strategic shifts
+ Research, interview and craft compelling testimonials and case studies that reflect the successful implementation of products and solutions.
+ Proofread communications for grammar, spelling, punctuation, AP style, clarity and consistency.
Education and Experience
+ Degree in Journalism, Communications, Public Relations, English or a related field.
+ 5-7 years relevant experience in a corporate or agency setting.
+ Proficiency in AP Style, Microsoft Word, Excel and PowerPoint.
+ Strong interpersonal skills, openness to feedback, and a collaborative mindset essential to thriving in a cross-functional creative environment
Knowledge, Skills, Abilities and Behaviors
+ Exceptional verbal and written communication skills
+ Strategic and conceptual thinker
+ Strong project and time management skills
+ Strong communication and presentation skills
+ Highly organized and detail-oriented
+ Thrives in fast-paced environments
+ Self-motivated and proactive
+ Excels in a collaborative, team-oriented environment
+ Committed to continuous improvement
+ Draft ownership and pride in craft
+ Deep understanding of best practices in tagging, keyword usage, headline creation and basic search optimization
_Total Rewards and Benefits_
+ Competitive Salary
+ Medical, Dental, Vision, STD, LTD, AD&D, and Life Insurance
+ Matching 401(k) Contribution
+ Health Savings Account
+ Up to 3 Weeks Vacation
+ 12 Paid Holidays
+ Annual Bonus Eligibility
+ Educational Reimbursement
+ Matching Gift Program
THIRD PARTY AGENCY: Any unsolicited submissions received from recruitment agencies will be considered property of Zurn Elkay, and we will not be liable for any fees or obligations related to those submissions.
Equal Opportunity Employer – Minority/Female/Disability/Veteran
Zurn Elkay Water Solutions Corporation
_What happens when two remarkable sustainability leaders come together as one?_
_A sustainability powerhouse is born, making a splash in the markets they serve and saving the planet one innovative installation at a time._
In early 2022, Zurn Water Solutions Corporation, a market leader in smart, sustainable water solutions, and Elkay Manufacturing, a commercial drinking water solutions leader, agreed to combine their two exceptional firms to become a single water solutions powerhouse.
Together, the combined company offers a comprehensive package of innovative, sustainable, specified, engineered water solutions and sustainable plumbing products that provide water safety, water quality, and water conservation through critical service environments, while delivering total building solutions for new construction and retrofit applications around the globe. Our innovative solutions enable customers to advance their ESG initiatives and reduce operating costs while providing students, patients, patrons, and people within public and private spaces a safe, clean environment and access to fresh, pure, potable water – the essence of life itself.
What makes Zurn Elkay Water Solutions Corporation special is our people and our culture.
While playing a leading role in sustainability and water access are remarkable, what makes Zurn Elkay’s story so compelling is the alignment of the two well-respected companies with powerful legacies and a combined 224-year company history and shared values and cultures where people matter most.
Sustainably inspired, the company has a deep commitment to Diversity, Equity & Inclusion, water, and environmental stewardship, and giving back to the communities where we live, work and play. Our powerful legacy of caring and commitment is made possible by the exceptional people that embody Zurn Elkay’s values.
We are looking for innovative, energetic people who want to help solve tomorrow’s challenges today. Our Total Associate Engagement core value means we work hard to ensure our associates have opportunities to grow and an inclusive culture in which to thrive. From formal training to on-the-job development and exposure to new businesses, when you join Zurn Elkay, you will join a collaborative organization that will give you opportunities to thrive and grow.
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