-
Marketing Specialist
- Robert Half Office Team (Rochester, NY)
-
Description
+ Develop and execute marketing campaigns across multiple channels, including digital, social media, email, and traditional media.
+ Conduct market research to identify trends, target audiences, and competitive analysis to inform marketing strategies.
+ Create compelling content for various platforms
+ Manage social media accounts, monitor performance metrics, and engage with the online community.
+ Collaborate with internal teams, including sales, design, and product teams, to ensure consistent brand messaging and alignment with company goals.
+ Track campaign performance metrics using analytics tools and prepare reports with actionable insights.
+ Assist in planning and coordinating marketing events, trade shows, and promotional activities.
+ Stay current with industry trends, emerging technologies, and best practices in marketing strategies.
Requirements
+ Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
+ 2+ years of professional experience in marketing, advertising, or related roles.
+ Proficiency in digital marketing tools and platforms, such as Google Analytics, SEO/SEM, CRM systems, and social media management tools.
+ Strong written and verbal communication skills, with the ability to craft engaging marketing content.
+ Proven ability to analyze data and translate it into actionable insights to optimize campaigns.
+ Excellent organizational skills and attention to detail, with the ability to manage multiple projects and deadlines.
+ Creativity and a passion for staying ahead of marketing trends and innovations.
TalentMatch®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
• 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .
-