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  • Product Marketing Associate

    Arena Technical Resources, LLC (Tysons Corner, VA)



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    Product Marketing Associate

     

    Job ID: ATR 17388

    Job Description

    Job Title: Product Marketing Associate – Digital Signal Processing (DSP)

     

    & Radio Frequency (RF)

     

    Job Location: Tysons Corner, Virginia

     

    Eligibility/Clearance: US Citizenship required. This position supports a

     

    government contract

    About Us:

    Our client specializes in cutting-edgeDigital Signal Processing (DSP)

     

    andRadio Frequency (RF)technologies, delivering innovative solutions

     

    to industries such as aerospace, defense, telecommunications, and

     

    advanced wireless communications. Our products empower clients with

     

    advanced capabilities in signal analysis, RF communications, and

     

    high-performance systems.

     

    We are seeking a motivated and detail-orientedProduct Marketing

     

    Associateto support our product marketing initiatives and help drive

     

    the success of our RF and DSP product lines. This role is a unique

     

    opportunity to work at the intersection of technology and marketing,

     

    contributing to the growth of our industry-leading solutions.

    Job Description:

    The Product Marketing Associate will assist in the development and

     

    execution of marketing strategies, product messaging, and go-to-market

     

    initiatives for our RF and DSP solutions. You will collaborate with

     

    engineering, sales, and marketing teams to craft compelling product

     

    stories, support marketing campaigns, and drive customer engagement.

    Responsibilities:

    Product Marketing & Strategy

     

    - Support the creation and execution of go-to-market (GTM) strategies

     

    for new and existing RF and DSP products.

     

    - Assist in developing product messaging, value propositions, and

     

    positioning that align with customer needs and market trends.

     

    - Conduct competitive analysis to identify industry trends, customer

     

    insights, and market opportunities.

     

    Content Development & Communication

     

    - Create and manage product-focused content, including datasheets,

     

    white papers, presentations, case studies, and website copy.

     

    - Assist in crafting technical marketing collateral that translates

     

    complex DSP and RF concepts into customer-friendly language.

     

    - Collaborate with the marketing team to deliver email campaigns,

     

    product launches, and webinars.

     

    Sales Enablement

     

    - Develop and maintain sales tools, including product guides, battle

     

    cards, and FAQs, to support the sales team’s efforts.

     

    - Coordinate product training sessions for internal teams and external

     

    partners.

     

    - Gather and analyze customer feedback to inform product positioning

     

    and future enhancements.

     

    Market Research & Analytics

     

    - Monitor and analyze market trends, competitor offerings, and

     

    customer behavior to refine product strategies.

     

    - Track key performance indicators (KPIs) for marketing campaigns and

     

    product launches, reporting on effectiveness.

     

    - Support pricing analysis and market segmentation for new product

     

    initiatives.

    Requirements:

    Education:

    - Bachelor’s degree in Marketing, Business, Engineering, or a related

     

    field (Master’s degree a plus).

    Experience:

    - 1-3 years of experience in product marketing, technical marketing,

     

    or market research, preferably in the RF, DSP, telecommunications,

     

    or technology sectors.

     

    - Familiarity withDigital Signal Processing (DSP)andRadio Frequency

     

    (RF)products and applications (preferred but not required).

    Technical & Marketing Skills:

    - Understanding of RF and DSP technology concepts and their market

     

    applications.

     

    - Strong writing and editing skills for technical and marketing

     

    materials.

     

    - Proficiency withMicrosoft Office Suite(Word, Excel, PowerPoint)

     

    andmarketing automation tools(e.g., HubSpot, Marketo).

     

    - Basic knowledge of SEO principles anddigital marketing techniques.

    Soft Skills:

    - Strong attention to detail and organizational skills.

     

    - Ability to translate complex technical concepts into clear,

     

    compelling marketing messages.

     

    - Collaborative mindset and ability to work across engineering, sales,

     

    and marketing teams.

     

    - Analytical thinking and problem-solving capabilities.

    Preferred Qualifications:

    - Experience with RF testing equipment, signal analysis software, or

     

    technical writing.

     

    - Familiarity withAdobe Creative Suite(e.g.,InDesign, Illustrator)

     

    for content creation.

     

    - Understanding of government/defense markets and their unique

     

    requirements (e.g., MIL-STD, FCC regulations).

     

    Arena Technical Resources, LLC, (ATR) is an Equal Opportunity Employer

     

    (EOE) who will provide equal employment opportunity to employees and

     

    applicants for employment without regard to race, ethnicity, religion,

     

    color, sex, pregnancy, national origin, age, veteran status, ancestry,

     

    sexual orientation, gender identity or expression, marital status,

     

    family structure, genetic information, or mental or physical disability.

     

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