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Become a part of our caring community and help us put health first

Become a part of our dynamic Wisconsin leadership team as the Associate Director, Market Development. The Associate Director, Market Development, is responsible for all growth-related initiatives and communications to iCare and Inclusa Medicaid products. The Associate Director, Market Development requires a solid understanding of Medicaid product enrollment process and growth strategies, including RFP development.

The Associate Director, Market Development is responsible for developing market-level business development and organic growth plans, marketing and communications, and community partnerships. Ensures that the health plan is meeting or exceeding corporate Medicaid performance benchmarks surrounding growth. Maintains relationships with regulators within a region. This market executive role is accountable for cultivating strategic partnerships both internally and externally, with government partners, and other key stakeholders to secure increased opportunities for growth. This position will establish the overall direction, identifying and defining the most important initiatives for the market to obtain organic growth targets.

Key Responsibilities:

+ Develop and implement comprehensive market communication strategies that align with the organization’s goals and objectives.

+ Develop and drive market level strategies to enhance retention, and achieve market leading organic growth in existing products

+ Pursue and manage community investments that support state programming for Medicaid members and position us as a key partner

+ Establish and advance ongoing practices throughout existing and anticipatory markets to understand community needs and build relationships with local and state leaders.

+ Collaborate with cross-functional teams to create compelling content that drives market and membership growth.

+ Oversee the production of high-quality marketing materials, including brochures, newsletters, and digital content.

+ Monitor and analyze market trends to identify opportunities for communication enhancement.

+ Maintain websites for iCare and Inclusa

+ Lead and mentor a team of communication professionals to achieve departmental and organizational objectives.

+ Manage relationships with external agencies and vendors to ensure the delivery of effective communication initiatives.

+ Ensure all communications comply with regulatory standards and align with the organization’s values and mission.

Use your skills to make an impact

Required Qualifications

+ Bachelor's Degree

+ 3 or more years of marketing/communications experience

+ 3 or more years of healthcare or managed care experience

+ Must reside in the State of Wisconsin

+ Demonstrated management experience and partnering with senior leadership on strategic initiatives

+ Proven planning, preparation and presentation skills

+ Demonstrated ability to manage multiple projects and meet deadlines

Preferred Qualifications

+ Proficiency in marketing and communications

+ Comprehensive knowledge of Medicaid policies, processes and procedures

Additional Information

+ **Workstyle:** Home Hybrid: Associates Home office environment is their primary work location where the majority of their work week will be spent, but they will use Humana office space occasionally for collaboration and other face-to-face needs.

+ **Travel:** 25-35% throughout the State of WI- attending in person meetings, conferences

+ **Typical Work Days/Hours:** Monday – Friday, 8:30 am – 5:00 pm CST

WAH Internet Statement

To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:

+ At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.

+ Satellite, cellular and microwave connection can be used only if approved by leadership.

+ Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.

+ Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.

+ Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

Benefits

Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial security—both today and in the future, including:

+ Health benefits effective day 1

+ Paid time off, holidays, volunteer time and jury duty pay

+ Recognition pay

+ 401(k) retirement savings plan with employer match

+ Tuition assistance

+ Scholarships for eligible dependents

+ Parental and caregiver leave

+ Employee charity matching program

+ Network Resource Groups (NRGs)

+ Career development opportunities

HireVue

As part of our hiring process for this opportunity, we will be using an interviewing technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.

SSN Alert

Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from [email protected] with instructions on how to add the information into your official application on Humana’s secure website.

Additional Information

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

$115,200 - $158,400 per year

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

About us

Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

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Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.

Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https://www.humana.com/legal/accessibility-resources?source=Humana_Website.