"Alerted.org

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If youre passionate about developing your career, while helping others along the way, come join the Broadridge team.

We are seeking an accomplished marketing leader for Broadridge's buy-side investment management solutions, as well as associated solutions targe ting Asset Manage r , Asset Owner, Hedge Fund , Private Credit secto r s . The ideal candidate will report to the head of asset management and issuer marketing and will play an important role in shaping the strategic marketing direction, driving engagement, and generating leads through innovative omnichannel programs.

You will collaborate closely with sales, product, and business partners to develop and execute strategic go-to-market plans. This role offers an extraordinary opportunity to drive engagement and revenue from critical and dynamic software and solution teams. As a key marketing leader, you'll manage the annual marketing planning cycle and budget, extract actionable insights from audience data, and spearhead stakeholder reporting. Y ou will o versee public relations and event strategies that elevate our brand within the industry . Additionally, you will have the opportunity to work on select marketing programs in partnership with the global head of marketing for ICS giving you broader exposure to senior leaders and strategic initiatives critical to the growth strategy of Broadridge .

We are made up of high performing teams that meet in person to learn and collaborate as needed. This role is considered hybrid, which means youll be assigned to a Broadridge officeandgiven the flexibility to work remote.

Key r esponsibilities:

Strategic marketing leadership:

+ Develop and implement a comprehensive marketing strategy aligned with budgetary goals to achieve business and sales objectives for our asset management solutions.

+ C raft a cohesive messaging framework to establish B roadridge as a leading solution provider in the asset management industry with a specific focus on alternatives- hedge funds and private credit.

Collaborative market engagement:

+ Partner with sales and business teams to understand market opportunities, competitive dynamics, and client needs, informing effective go-to-market strategies.

+ Identify and collaborate with key buy-side influencers, including prime brokers, fund administrators, advisory consulting firms , and industry analysts, to create co-branded content and joint events that amplify thought leadership.

Influential event and sponsorship management:

+ Strategically identify , evaluate, and manage industry conference sponsorships to maximize brand visibility and drive engagement.

+ Lead the planning and oversee the execution of sponsorship initiatives, ensuring alignment with brand objectives and market positioning for high-impact results.

Innovative campaign execution:

+ Oversee the execution of marketing initiatives using digital-first tactics to ensure message continuity and broaden reach across target markets.

+ Design scalable campaign structures that drive demand, enhance the sales pipeline, and elevate brand perception through high-impact events and thought leadership programs.

Search marketing excellence:

+ Provide strategic guidance to enhance both organic and paid Google search results, increasing visibility, engagement, and conversions in competitive global markets.

+ Collaborate with the digital marketing team to manage SEM and SEO efforts, focusing on boosting website traffic and lead generation.

Thought leadership and content development:

+ Work closely with subject matter experts (SMEs) to extract insights and develop relevant, timely thought leadership content that resonates with the target audience and reinforces Broadridges market position.

+ Build marketing plans that ensure execution on regular cadence of activities in market.

Performance and budget management:

+ Administer the marketing calendar and budget, embracing a performance marketing culture to optimize the lead generation funnel.

+ Measure and report on marketing activities to optimize ROI, refine strategies, and guide informed spending decisions.

Qualifications :

+ Bachelor's degree required ; MBA preferred.

+ A seasoned B2B marketing professional with 7+ years of experience in financial services and/or technology, with a strong focus on the alternatives , private markets within the asset management industry.

+ Demonstrated global marketing experience and a deep understanding of international markets.

+ Expertise in leveraging social channels to bolster thought leadership and increase followership.

+ Proven ability to translate business needs and audience insights into actionable marketing strategies.

+ Extensive experience in independently creating and executing multi-channel marketing programs.

+ Strong entrepreneurial spirit with an all hands on deck mentality

+ Exceptional project management skills, with keen attention to detail and the ability to manage multiple aspects of marketing initiatives, adhering to timelines and budget constraints.

This role requires an individual who is not only strategic and analytical but also creative and adaptable, with a passion for driving results and making an impact in the asset management sector.

Salary range $165,000.00- $175,000.00. Bonus Eligible.

Broadridge considers various factors when evaluating a candidate's final salary including, but not limited to, relevant experience, skills, and education.

Please visitwww.broadridgebenefits.comfor more information on our comprehensive benefit offerings.

#LI-CS2

We are dedicated to fostering a collaborative, engaging, and inclusive environment and are committed to providing a workplace that empowers associates to be authentic and bring their best to work. We believe that associates do their best when they feel safe, understood, and valued, and we work diligently and collaboratively to ensure Broadridge is a companyand ultimately a communitythat recognizes and celebrates everyones unique perspective.

US applicants: Clickhere (https://www.eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf) to view the EEOC " Know Your Rights " poster.

Disability Assistance

We recognize that ensuring our long-term success means creating an environment where everyone is welcome, where everyone's strengths are valued, and where everyone can perform at their best. Broadridge provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including sexual orientation, gender identity or expression, and pregnancy), marital status, national origin, ethnic origin, age, disability, genetic information, military or veteran status, and other protected characteristics protected by applicable federal, state, or local laws.

If you need assistance or would like to request reasonable accommodations during the application and/or hiring process, please contact us at 888-237-7769 or by sending an email to [email protected] .

Broadridge Financial Solutions, Inc. (NYSE: BR) , is a global Fintech leader, delivering technology-driven solutions that drive digital transformation for banks, broker-dealers, asset and wealth managers and public companies. At Broadridge, we are committed to making a difference (https://www.broadridge.com/about/sustainability/) . Our unique culture is guided by the Service-Profit Chainthe idea that success is mutual, directly connecting employee engagement, client satisfaction, and the creation of stockholder value. We enable better financial lives by providing the critical infrastructure that powers investing, corporate governance and communications . A certified Great Place to Work, Broadridge is part of the S&P 500 Index, employing over 14,000 associates in 21 countries.

LinkedIn (https://www.linkedin.com/company/broadridge-financial-solutions/mycompany/)

Facebook

Instagram (https://www.instagram.com/accounts/login/?next=/broadridgecareers/)

Twitter

YouTube (https://www.youtube.com/channel/UCtvrrt99KXBkMsFd7xgpoig)

Glassdoor

The Muse (https://www.themuse.com/profiles/broadridge)

Broadridge is committed to creating an engaging workplace for the most talented associates in our industry. We are dedicated to fostering a collaborative, inclusive , and healthy environment that promotes flexibility and accountability. As a leading provider of technology, communications, and data and analytics solutions to businesses around the world, it is critical that we understand, embrace, and operate in a multicultural environment. Every associate has unique strengths, which, when fully appreciated and embraced, allow individuals to perform at their best, leading to our success.

We believe that our associates are our most important asset. Encouraging professional development opportunities is a core part of our culture. Broadridge provides educational opportunities, including formal classes, training programs and events. To enable learning in our hybrid working model, Broadridge has redesigned all development programs for 100% virtual delivery. Our associates have access to 8,500+ online courses covering business, leadership, technical, and function-specific topics through our LinkedIn Learning program.