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Description

Are You Ready to Shape the Future of Streaming Entertainment?

At Fire TV, we're not just streaming content – we're revolutionizing how millions of people around the world experience entertainment. We're at the forefront of streaming, where gaming meets movies, where premium content meets seamless discovery, and where artificial intelligence creates personalized entertainment experiences that were unimaginable just a few years ago. Fire TV is one of the world's most popular streaming media player brands, and we are seeking an experienced Senior Program Manager to help further fuel our growth. This role will be responsible for developing and executing the strategy for Fire TV product and partner campaigns across a variety of owned and paid marketing channels.

Lead the charge in expanding our global customer base and deepening viewer engagement worldwide. As streaming continues to revolutionize how people consume content, you'll help shape the future of home entertainment and create meaningful connections between viewers and their favorite shows, movies, and games. As a key player at the intersection of innovation and storytelling, you'll support campaigns that help millions of customers discover why Fire TV is the best streaming device, making it easy to find your next favorite show, game, or movie experience. We're seeking an experienced Senior Program Manager to lead strategic marketing campaigns across our portfolio. In this role, you'll orchestrate complex, multi-channel campaigns while partnering with cross-functional teams to drive business impact and customer engagement

Key job responsibilities

• Facilitate end-to-end campaign development and execution, from strategic planning through measurement and optimization

• Lead cross-functional workstreams across Creative, Media, Analytics, Product Marketing, and Business Intelligence teams

• Develop comprehensive project plans, including timelines, dependencies, and resource allocation

• Drive operational excellence through standardized processes, documentation, and best practices

• Manage campaign budgets and forecast resource needs across multiple simultaneous projects

• Partner with stakeholders to define and track success metrics and KPIs

• Support executive-level communications and presentations

• Identify opportunities for process improvement and scaled solutions

A day in the life

As a Senior Program Manager at Fire TV, your days are filled with exciting challenges. You'll lead team meetings to review campaign planning, orchestrate cross-functional collaborations to launch new products/features/tentpoles, and analyze performance data to drive future initiatives. One moment you're brainstorming global strategies, the next you're coordinating with stakeholders to keep multiple campaigns on track. While diverse, each day offers the thrill of shaping the future of streaming entertainment. Your role is key in connecting millions of viewers worldwide with their favorite content, making Fire TV the go-to platform for seamless entertainment discovery.

About the team

The Fire TV Brand and Integrated Marketing team is the driving force behind Fire TV's global brand affinity. Our mission is to inspire a world where customers choose FTV because it is the best streaming experience imaginable. We strive to continually surprise and delight customers with breakthrough marketing moments that spark joy, create wonder, and forge connection. We attract our customers with marketing that is rooted in sound strategic direction and executed with memorable creative expression. Our work resonates worldwide and we scale our efforts to fuel the global growth of the FTV brand and our products.

Basic Qualifications

- 5+ years of program or project management experience

- 3+ years of working cross functionally with tech and non-tech teams experience

- Experience owning program strategy, end to end delivery, and communicating results to senior leadership

- Experience using data and metrics to determine and drive improvements

- Experience in complex problem solving, and working in a tight schedule environment

Preferred Qualifications

- 2+ years of driving process improvements experience

- Master's degree, or MBA in business, operations, human resources, adult education, organizational development, instructional design or related field

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $104,100/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.