• Digital Writer

    Nexstar Media Group (Portsmouth, VA)


    Digital Writer

    Job Description:

    The digital writer should be a skilled writer who can craft headlines and content that provide value to the audience and drive user engagement. The writer will use data to make decisions about audience interest trends. The writer will reach out to contacts, source the web and find information on social media to build stories that will be high performing across multiple websites. While the writer will largely work from a single space, the ability to take photos and create video is a plus. A strong knowledge of social media platforms is expected.

    Position Responsibilities

    • Report news quickly and accurately.

    • Be able to craft original content that stands out from the competition.

    • Collaborate with local and regional staff to find angles that resonate in the community.

    • Find ways to share reporting responsibilities across markets and topics as needed.

    • Understand the types of stories that drive traffic on the web.

    • Work with management to deliver a content mix that reflects the needs of our audience.

    • Develop expertise and sources in key audience interest areas.

    • Use photo and video elements to enhance the story telling.

    • Utilize social media for reporting and story promotion.

    Skill/Experience Requirements

    • 2 years of experience creating online content is preferred

    • Strong knowledge of AP style

    • Must enjoy working with a team and be able to communicate effectively

    • Ability to quickly learn new things and adapt to change.

    • Thrives under pressure and able to meet deadlines.

    • Self-motivated and competitive.

    • Comfortable setting up and executing interviews with local sources.

    • Ability to be fast and first at breaking news on the web.

    • Able to deliver multiple stories for the web each day on a wide range of topics.

    • Can work independently to generate story ideas.

    • Understand social media’s importance in reporting stories and delivering traffic.

    • Some schedule flexibility (nights, weekends)

    • Expected to meets measurements of success.

    • Proficiency in MS Office a must; HTML ,WordPress and Adobe products experience a plus

    Education Requirements

    • Bachelor’s Degree

     

    Typical Day

     

    This writer will spend time at the start of the shift reviewing story ideas and looking over their own sources for ideas. After coordinating with digital leadership for a list of expected daily stories, the writer will begin writing and communicating updates. Social media updates, videos and monitoring of breaking news should be incorporated seamlessly into the shift.

     

    Measurements of Success

     

    Deliver stories quickly, accurately, and often. Provide a central role in story idea discovery and generation for the local and regional team. Consistently seek to grow audience to your bylined stories. KPI: 4-5 stories published daily, expected to meet monthly Video on Demand (VOD) and Page View goals. Grow social media base and regularly promote links to stories.

     

    To be considered for this position, you must apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar

     

    Please remember to upload a copy of your resume and include a link to your work.

     

    No telecommuting.

     

    No calls.

     

    EOE/Minorities/Females/Vet/Disability

     

    #LI-Onsite

     

    Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

     

    EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.