"Alerted.org

Job Description

We are looking for a dynamic and creative Marketing Coordinator to support the planning and execution of marketing initiatives with a strong focus on social media content creation, campus events, and student engagement & education. This role is ideal for an organized, energetic someone who thrives in a fast-paced, team-oriented environment, and has a passion for connecting with student audiences through both digital and in-person experiences. The Marketing Coordinator uses the 4 P’s of Marketing and is responsible for the implementation and execution of marketing programs which support profitable base business growth, consumer satisfaction and client retention within a single account. The Marketing Coordinator helps to support all critical business initiatives including pricing, meal plan sales, overall sales growth and consumer engagement for their account and Aramark Collegiate Hospitality at Towson University. This role plays a key part in planning, promoting, and executing events that enhance brand awareness, student engagement, and profit growth. This position reports directly to the Marketing Manager and works closely with various departments to ensure each event has a well-structured marketing campaign.

Long Description

COMPENSATION: The Hourly rate for this position is $20.00 to $24.00. If both numbers are the same, that is the amount that Aramark expects to offer. This is Aramark’s good faith and reasonable estimate of the compensation for this position as of the time of posting.

BENEFITS: Aramark offers comprehensive benefit programs and services for eligible employees including medical, dental, vision, and work/life resources. Additional benefits may include retirement savings plans like 401(k) and paid days off such as parental leave and disability coverage. Benefits vary by location and are subject to any legal requirements or limitations, employee eligibility status, and where the employee lives and/or works. For more information about Aramark benefits, click here Aramark Careers - Benefits & Compensation

There is no predetermined application window for this position, the position will close once a qualified candidate is selected. Qualified applicants with arrest or conviction records will be considered for employment in accordance with all applicable laws, including, but not limited to all applicable Fair Chance Ordinances and Acts. For jobs in San Francisco, this includes the San Francisco Fair Chance Ordinance.

Job Responsibilities

• Assist in planning and executing a variety of in-person marketing events, including tabling, pop-ups, themed meals, giveaways, and large-scale campus events.

• Act as the on-site lead for events, engaging students and ensuring a smooth, positive experience.

• Develop and manage social media content (Instagram, TikTok, Facebook) aligned with student culture, brand standards, and dining initiatives; monitor trends and respond to audience interactions & DMs.

• Promote events and campaigns using digital and print channels such as social media, email, posters, and digital screens.

• Collaborate with internal teams and partners to align messaging, source content, and support brand and campaign goals.

• Track and analyze content and campaign performance to optimize future strategy and report results.

• Support the recruitment, training, and oversight of student brand ambassadors, interns, or student workers.

• Participate in weekly marketing meetings and contribute to creative planning, content brainstorming, and project execution.

• Implement base business growth strategies to support sales, pricing accuracy, and voluntary meal plan participation.

• Ensure national brand programs, promotions, and sales initiatives are effectively executed across campus dining locations as well as brand standards consistently upheld at all identified points of service.

• Identify and recommend new innovations, technologies, or services that support engagement, sales growth, and client satisfaction.

• Collect feedback from students and customers to evaluate program success and inform future improvements.

At Aramark, developing new skills and doing what it takes to get the job done make a positive impact for our employees and for our customers. In order to meet our commitments, job duties may change or new ones may be assigned without formal notice.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.

• 1–2 years of experience in marketing, social media, events, or student-focused roles.

• Demonstrated knowledge of social media platforms and content trends, especially those relevant to Gen Z audiences.

• Exceptional written and verbal communication and organization skills.

• Comfortable being on campus, interacting with students, and working occasional evenings or weekends for events.

• Highly organized with the ability to manage multiple deadlines and platforms.

• Photography, video editing, or short-form video production skills a plus.

Education

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook , Instagram and Twitter .