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  • Product Director, Immunology Lifecycle Marketing

    J&J Family of Companies (Horsham, PA)



    Apply Now

    At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

    Job Function:

    Marketing

    Job Sub** **Function:

    Advertising & Promotions

    Job Category:

    Professional

    All Job Posting Locations:

    Horsham, Pennsylvania, United States of America

    Job Description:

    Johnson & Johnson is recruiting for a Product Director, Immunology Lifecycle Marketing located in Horsham, PA.

     

    About Innovative Medicine

     

    Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

     

    Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

     

    Learn more at https://www.jnj.com/innovative-medicine

     

    About Immunology

     

    Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

     

    Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.

     

    Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

     

    Learn more at https://www.jnj.com/innovative-medicine

     

    The Product Director, Immunology Lifecycle Marketing is a critical role leading all brand marketing activities for multiple Immunology brands. This role will report to the Group Product Director of Immunology Lifecycle Marketing.

     

    The Product Director will be responsible for building a comprehensive marketing strategy designed for patients to start and stay on J&J therapies. This will require evolving and communicating value propositions for multiple stakeholders across channels. Additionally, this role will lead the development of innovative marketing strategies to maintain product access and preserve patient continuity. The Product Director will work closely with multiple functions including Marketing, Strategic Customer Group, Strategic Insights & Analytics, Field sales teams, Medical Affairs, Regulatory, Legal, and outside vendors to effectively develop strategies and implement key commercial activities.

    Key Responsibilities:

    + Lead comprehensive brand strategy and marketing activities (professional promotion, market access, and customer experience) for two medical benefit Immunology brands

    + Lead and develop innovative direct-to-consumer and patient education initiatives to support the continued growth of a medical benefit product across multiple indications

    + Lead and effectively manage external creative marketing agencies to develop, update, and maintain brand resources in a dynamic competitive market

    + Evolve pricing and contracting strategies for multiple products in close collaboration with the Value, Access, and Pricing (VAP) team to preserve Gross-to-Net (GTN)

    + Evolve market access strategies in close collaboration with VAP and Strategic Account Management teams to maintain patient access to multiple therapies.

    + Collaborate with multiple field sales, channel, and Strategic Customer Group teams by providing updated messaging, tools and resources to support brand value propositions in an evolving competitive landscape.

    + Generate insights through use of secondary data, market research, voice of customer and field engagement. These insights will then translate to strategy development which will include, but not be limited to, value positioning, digital brand presence, access and pricing strategies, and innovative partnerships.

    + Track and monitor competitive activities and regulatory submissions to develop organizational perspective on future competitive landscape. Work within regulatory guidelines to achieve goals.

    + Engage senior leadership team to secure alignment to position the portfolio for short-term and long-term success.

    + This is not a comprehensive listing of job functions. Other duties may be assigned.

    Qualifications:

    Education:

    + BA/BS required; an MBA preferred.

    Experience and Skills:

    Required:

    + A minimum of 5 years of professional experience, preferably with demonstrated professional growth in marketing, market access, or account management.

    + Demonstrated ability to develop brand strategies and action plans based on customer and market insights.

    + Ability to work effectively in a matrix and unstructured environment and ability to activate cross-functional teams to deliver on business objectives.

    + The candidate must be an innovator, proactive, strong analytically and resilient with excellent overall comprehension of the value drivers of Immunology and our customers. Must be capable of leading and prioritizing multiple commitments.

    + Ability to work 3 days a week in the Horsham, PA office and travel domestically up to 15% travel.

    Preferred:

    + Progressive experience in the pharmaceutical industry with proven performance in marketing, market access, and/or account management functions

    + Familiarity with pharmaceutical brand management and medical benefit/buy-and-bill products.

    + Experience with access, payer, and policy dynamics in the Immunology market

    + Demonstrated excellent communication skills and experience with engaging Senior Management

     

    Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

     

    Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center ([email protected]) or contact AskGS to be directed to your accommodation resource.

     


    Apply Now



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    J&J Family of Companies (Horsham, PA)
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