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Sales Manager
- Paramount (Fort Worth, TX)
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We are seeking a transformative Sales Manager for CBS Texas, KTVT and KTXA, to drive revenue growth across existing accounts, new business and streaming. The ideal candidate will have a proven track record in sales and be passionate about cultivating a positive team culture while shaping innovative, future-focused sales strategies across all platforms, including 27 O&O stations and Paramount Global streaming inventory.
The Sales Manager (SM) will work in tandem with the sales management team to lead the sales team to develop and implement strategic plans that drive revenue growth. This role includes managing key client relationships, optimizing sales team performance, and collaborating across departments to ensure success in our advertising efforts. The ideal candidate will bring strong leadership skills, a deep understanding of multi-platform television advertising, and a commitment to delivering exceptional client results.
KEY RESPONSIBILITIES:
+ Leadership & Team Development: Manage, mentor, and motivate a team of account executives to achieve and exceed sales targets. Conduct regular performance evaluations and provide feedback and training to foster a high-performance culture.
+ Sales Strategy: Develop and implement strategic sales plans to achieve revenue goals. Identify new business opportunities, build customized sales proposals, and negotiate with local advertisers.
+ New business: Drive new business opportunities by identifying, qualifying, and pursuing potential clients through proactive outreach and strategic engagement. Develop new revenue streams through leading the sales of local news, sports, special events, sales marketing, new business development and digital sales opportunities.
+ Client Management: Build and maintain strong relationships with key clients, agencies, and local businesses. Provide excellent customer service, understand client needs, and offer innovative advertising solutions that align with their objectives.
+ Collaboration: Work closely with other departments, including marketing, news, and digital, to create integrated sales campaigns that leverage the full range of CBS Texas media assets.
+ Market Analysis: Monitor market trends, competitor activities, and industry developments to adjust strategies and capitalize on new opportunities.Conduct regular analysis of sales data and performance metrics to drive continuous improvement.
QUALIFICATIONS:
+ Bachelors degree in Business, Marketing, Communications, or a related field preferred.
+ Minimum of 5 years of experience in media sales Strong understanding of local television linear and digital marketing strategies.
+ Proven track record of achieving sales targets.
+ Candidate must be creative and able to develop and implement new ideas to drive new business and possess successful record of negotiation with advertising agencies and client direct.
+ Experience with recruiting, teaching, and training account executives along with a proven ability to motivate and help sales team grow.
+ Motivational leader and people builder who emphasizes strong morale and spirit in their team resulting in a climate where people want to do their very best.
+ Excellent interpersonal, communication, and negotiation skills.
+ Ability to work in a fast-paced environment, multitask, and adapt to changing priorities.
+ Strong analytical and problem-solving skills with a data-driven approach to decision-making.
+ Proficiency in Microsoft Office Suite, Wide Orbit Traffic/Sales, Nielsen and ComScore.
CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nations #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations top anchors and correspondents working locally, nationally and around the globe. CBS News streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in todays digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
Organizations that wish to receive job vacancy notices from this postings television station should contact [email protected].
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to [email protected]. Only messages left for this purpose will be returned.
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