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Company description

At Publicis Collective, we know tomorrow’s challenges won’t be solved by today’s solutions. It’s why we support our teams with the resources and tools they need to continue redefining the future of marketing. It’s also why clients rely on us to lead the way in connecting media, data, technology, and teams by what matters most – business outcomes.

Publicis Collective’s consultative practitioners are catalysts for business growth and innovation, we’re more than media experts. We are an incubator for high-performing talent and a launchpad for ideas that push the boundaries of what’s possible.

As part of the global Publicis Media network, we’re backed by the power, scale, and benefits of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet.

How are we different? There are three core values at the center of our approach that help us stay ahead – curious, open, and driven.

**Curious** - A deep curiosity compels us to go beyond the brief to deliver exceptional outcomes.

**Open** - We value diverse perspectives and new ways of working.

**Driven** - We are ambitious, rigorous, self-disciplined, and resilient in our pursuit of excellence.

If you're a collaborative and enterprising practitioner with a passion for media and a desire to make a real impact, we want to hear from you.

Let's shape the future together.

Overview

The Associate Director, Digital Investment is responsible for managing day-to-day digital media buys and investment operations for their assigned client(s). You’ll be responsible for cultivating team, client and marketplace relationships and ensuring effective investment allocation across digital . As an Associate Director, Digital Investment, you'll develop and implement processes and standard methodologies to ensure digital investment success for the agency and client.

Responsibilities

+ Drive the strategic agenda as it relates to investment across digital, social, print, OOH, custom content programs, and emerging media channels

+ Leverage marketplace knowledge to deliver high-value media opportunities with compelling value proposition and competitive advantage

+ Direct and elevate recommendations from media partners/publishers to ensure delivery against objectives.

+ Establish brand standard processes and guide strategic media buyers to complete outstanding campaigns

+ Continuously pursue new vendors/partners to assess benefit, value, and applicability; issue partner POVs

+ Attend all client media briefings and actively contribute to the development of media strategies; partner with strategy team on tactical presentations, recommendations, and budget allocations

+ Attend all media plan presentations and coordinate the execution of the media buy; ensure seamless execution against stated objectives, within budget and timing parameters

+ Lead optimization efforts for digital campaigns; troubleshoot ad delivery and ad performance

+ Partner with Analytics on weekly reporting and pacing reports; deliver and present post campaign analyses with clear recommendations for future campaign optimizations

+ Supervise site invoices and media reconciliations; ensure accurate and timely vendor payment

+ Deliver results to build the client relationship and grow the client’s business

+ Serve as a critical issue point for teams and lead junior team members

+ Deploy strong communication to handle multiple lines of communication across clients, agencies, partners, and internal teams

+ Build partnerships and relationships internally and externally within the search, mobile, and social media space with publishers and service/technology providers

Qualifications

+ 5+ years of related experience with 2+ years of management experience

+ Ability to work independently and collaboratively with internal and external partners

+ Strong digital background inclusive of DSPs, DMPs, Mobile, OLV, data and analytics, etc.

+ Solid understanding of digital planning and activation tools (e.g., ComScore, PRISMA, Doubleclick)

+ Strong experience with the billing and reconciliation process

+ Proven ability to foster strong cross-functional teamwork, getting results across an organization

+ Track record of building successful client relationships

+ Strong presentation, written and verbal communication skills

+ Technical proficiency in Microsoft Office Suite with a heavy focus on Excel

+ Knowledge of digital planning and buying process with an understanding of various vendors, different cost methods, various reporting, and delivery validation

+ Critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solution

+ A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected] . All your information will be kept confidential according to EEO guidelines.

Compensation Range: $95,950 - $131,300 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/1/2025

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