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Multimedia Marketing Associate
- Nexstar Media Group (Odessa, TX)
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The Multimedia Marketing Associate will focus on new business development generating advertising revenue by establishing relationships with new prospects and presenting targeted advertising solutions on both broadcast and digital mediums.
+ + Establishes credible relationships with the local business community.
+ Collaborates with Sales Management Leadership, Creative Director, and Production Manager to build effective long-term advertising campaigns.
+ Makes sales calls on prospective clients to develop new accounts.
+ Implements strategies to consistently grow and exceed revenue goals.
+ Prepares/Presents sales presentations to clients and prospects.
+ Educates clients on how specific types of advertising will help promote their products or services in the most effective way possible.
+ Provides clients with information regarding rates for advertising placement across all media.
+ Will build marketing campaigns for clients across numerous tactics, including but not limited to; Broadcast, SEO, SEM, Display, Email, Social, OTT, and many other types of programmatic.
+ Performs other duties as assigned.
Qualifications:
+ A strong track record of meeting or exceeding monthly and quarterly sales targets
+ Marketing and/or equivalent related experience
+ Successful experience in outside sales preferred
+ Knowledge of industry trends and competitive landscape.
+ Understanding of digital marketing strategies and advertising platform
+ Professional appearance and demeanor are essential
+ Excellent communication and negotiation skills.
+ Self-motivated, goal-oriented, and a strong team player.
+ Must have ability to work with minimum supervision and ability to multi-task
+ Must have proven customer service, problem solving and analytical skills
+ Must be detail-oriented
+ A professional telephone manner is essential
+ Must have proficiency in MS Word, Excel, PowerPoint and the Internet
+ Proficiency with CRM software and Microsoft Office Suite
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