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Job Description

Campaign Execution & Coordination

Report into the Sr. Manager of marketing to help execute integrated marketing plans for allocated video

game titles. Ensure that all components (creative assets, media placements, promotional activities) are

delivered on time and within scope. Maintain detailed documentation of campaign activities, including

timelines, budgets, and asset lists.

Project Management & Timeline Management

Act as project management point of contact for paid media agencies, ensuring all media partner

specifications are up-to-date and correct and provided to creative teams in a timely manner. Ensure that

all marketing activities, events, and promotions are executed according to the agreed-upon timelines.

Regularly track and update key campaign documents and share status with internal stakeholders on the

status of campaigns and ensure milestones are met. Track ongoing campaigns and promotions to ensure

theyre executing as planned. Work with internal teams optimize campaigns, resolve issues, and make

adjustments as necessary to keep things on track and efficient.

Briefing

Write clear, detailed briefing documents for external agencies and internal creative services teams,

ensuring all campaign objectives, key deliverables, timelines, and brand guidelines are clearly

communicated. Drive creative assets development, review and approval process and are delivered on

time. Review custom content and prepare notes for final review for Sr. Manager. Manage the feedback

loop to ensure creative assets align with marketing goals, best practices and high quality.

Creative Asset Management

Work closely with internal and external creative teams to ensure assets meet the campaign brief &

requirements and are delivered on time. Work closely with the creative teams to produce high-quality,

on-brand assets that support the marketing strategy and brand identity. Maintain close communication

with media agencies to ensure all media materials are delivered and placed as planned. Oversee the

trafficking, versioning, and delivery of all creative assets (paid media, retail, influencer) across different

channels.

Budget & Financing Tracking and reporting

Process vendor contracts and RFPs. Create and reconcile POs, process invoices for payments and work

with Sr. manager to update budget tracker and monitor campaign budgets, ensuring that all activities

remain within budget.

Cross-Department Collaboration

Liaison between different teams to coordinate activities and resolve any blockers that arise. Provide

regular status updates to senior managers and stakeholders on progress, challenges, and outcomes.

Reporting & Documentation

Maintain detailed documentation of campaign activities, including timelines, budgets, and asset lists.

Provide regular status updates to senior managers and stakeholders on progress, challenges, and

outcomes.

Campaign Monitoring & Optimization

Partner with the Performance Marketing, Commercial, and Analytics teams to gather insights on game

behaviors, sales performance, audience engagement, and KPIs. Use this data to continuously optimize

campaigns, ensuring marketing efforts meet or exceed targets

Influencer Marketing Support

Support the implementation of influencer campaigns. Work closely with the influencer marketing point

persons by reviewing content for approvals, help troubleshoot, and make sure that campaigns go live on

time. Help track performance and ensure campaign goals are met.

Retail and Promotional Activities

Support the execution of retail marketing campaigns, including working with the Channel/Sales teams to

ensure all promotional materials are prepared and delivered on time. Track promotional items.

We are a company committed to creating inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity employer that believes everyone matters. Qualified candidates will receive consideration for employment opportunities without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, disability, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to Human Resources Request Form (https://airtable.com/app21VjYyxLDIX0ez/shrOg4IQS1J6dRiMo) . The EEOC "Know Your Rights" Poster is available here (https://www.eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf) .

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Skills and Requirements

Experience:

Minimum of 4 years of experience in marketing, specifically within the video game

industry or a similar entertainment industry roles

Previous experience in creative agency project management, with a solid understanding

of marketing campaigns, creative workflows, and media execution.

Hands-on experience in launching video game titles, executing marketing campaigns

from start to finish, and optimizing them for maximum reach and engagement.

Proven success in handling finance aspects

Experience developing and executing integrated marketing strategies (including media,

retail, influencer, and digital campaigns) that support business objectives.

Experience as a cross functional communicator to create collaboration, clear information

flow and connective tissue between groups. null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [email protected].