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The purpose of the Global Marketing team is to play a leading role in the transformation of the BA marketing function to achieve 7%+ growth YoY and increase marketings contribution to the business. The GLOBAL MARKETING team is the steward of One BA messaging and content strategy for consistency across our six regions and industry impact. This team will focus on top commercial priorities with multi-region P&L impact and will lead multi-region integrated marketing campaigns to attract, engage, convert and retain customers across BA’s channels, end users across prioritized geographies. The Global Marketing team drives functional excellence for customer marketing by focusing on core fundamentals such as digital automation, messaging, lead to revenue (L2R) and more to optimize process, share best practices and increase impact of the BA marketing organization.

The role of the New Product Introduction (NPI) Customer Marketing Leader will oversee the launch of NPIs to enable the incremental revenue for Building Automation in 2025 and growing impact in future years. This leader will represent BA on the global design model rollout for NPI and will hold BA customer marketers accountable for achieving the success measures and adhering to the process, technology and tool utilization. The NPI Customer marketing leader will own the MOS working with offering management teams on a select number of top global NPIs, and interfacing with regions to execute demand generation activities to achieve AOP.

Specific areas of focus will include, but not limited to:

+ Collaborate with Offering Teams, for multi-region and/or multi-GBE NPIs that are deemed top priority. This will involve being accountable for customer marketing deliverables aligning with the launch framework and customer marketing needs.

+ Collaborate with regional customer marketing teams to enable strategy recommendations, demand generation assets and enablement, for campaign execution to achieve NPI AOP goals.

+ Be the point-of-contact into Global Offering Management Excellence for process alignment, information and execution needs.

+ Drive the annual NPI battlecard and NPI video requirements to bolster sales readiness for our NPIs, and work with the BA commercial team for the NPI training / enablement needs

+ Facilitate NPI readiness reviews with customer marketers, especially for the top 30 NPIs, looking for adherence to the GDM, and driving corrective actions

+ Collaborate with marketing operations and the global marketing team for NPI reporting, NPI dashboard tracking, and increased visibility into marketings contribution to the AOP

+ Collaborate with marketing operations to culturally transform BA marketing to data driven marketers and problem-solvers for better business outcomes (pipeline, conversion, wins), continual improvement of marketing strategies and results accountability.

+ Build the BA marketing playbooks to define how we win (starting point), refine to strengthen best practice and enable greater knowledge retention, speed of execution and increase marketings contribution to the business over the STRAP period.

+ Be a SME on personas, industry trends, market segmentation and competitive intelligence to ensure our marketing practices reflect current industry dynamics

+ Manage, coach, evaluate and develop talent, and hold team members to high standard building a culture of accountability and continuous improvement and seek ways to do things better, faster and more efficiently.

+ Bring new ideas to the organization to drive brand awareness, digital excellence, generate revenue and showcase the value of marketing to internal stakeholders.

YOU MUST HAVE

+ Minimum of 6+ years of experience in customer marketing or related roles, with a proven track record of developing and executing successful marketing strategies

+ Strong analytical mindset with the ability to interpret data and make data-driven choices

+ Excellent communication and people-oriented skills, with the ability to build relationships and effectively convey ideas

+ Ability to guide and inspire a team, fostering a collaborative and high-performing culture

+ Experience with marketing automation tools and CRM systems

+ Strong problem-solving skills and ability to think creatively

+ Results-oriented mindset with a focus on achieving measurable outcomes and exceeding targets

+ Passion for marketing and staying up-to-date with industry trends

WE VALUE

+ Bachelor's degree in Marketing, Business, or a related field

+ Master's degree in Marketing or Business Administration (preferred)

+ Dynamic and self-motivated individuals who thrive in a fast-paced environment

+ Teamwork and collaboration, as we believe that the best results are achieved through collective effort

+ Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement

+ Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements

+ Customer-centric mindset, as we prioritize insight and meeting the needs of our customers

+ Strong problem-solving skills, as we tackle complex demands and find effective solutions

+ Excellent communication and people-oriented skills, as building relationships and effectively conveying ideas are key to success in this role

+ Results-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets

+ Passion for marketing and staying up-to-date with industry trends, as we aim to be at the cutting edge of customer engagement strategies

Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.