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  • Director of Marketing

    KIK Consumer Products (Lawrenceville, GA)



    Apply Now

    We Create Products and Brands That People Trust to Clean, Sanitize, and Protect Their Homes and Pools

     

    When you join KIK Consumer Products, you’re joining a team that cares about the work we do and also about each other. We bring exceptional brands and products to consumers that help them protect the health and wellness of their families and the cleanliness of their homes and pools. We are committed to building a culture of performance driven by accountability, collaboration, and agility that enables timely fact-based decision-making and exceptional execution with unwavering ethics. As one of North America’s largest independent manufacturers of consumer products, KIK helps a large portfolio of brands and retailers bring their products to life.

     

    Your Role at KIK

     

    The Director of Marketing will drive the key Marketing and Product Portfolio Strategies for KIK’s B2C Pool Chemical brands within the Mass Retail channel of trade. The primary responsibilities will be to lead the Clorox Pool&Spa and Pool Time brands new product development roadmap, and grow the business by directing eCommerce, Digital Marketing, and Trade Marketing strategies.

    What You’ll Be Doing

    + **Portfolio Ownership:** Own the product portfolio for KIK’s B2C brands, driving P&L growth through data-driven recommendations and detailed analysis of product performance and profitability.

    + **Innovative Solutions:** Lead the development of innovative marketing and product solutions by identifying unmet consumer needs and creating programs that drive behavior change, outperforming the competition.

    + **Trade Marketing Leadership:** Manage the strategy and execution of trade marketing with key retail partners, including Walmart, Lowe’s, and Home Depot.

    + **Brand Integrity:** Ensure compliance with the Clorox brand partnership guidelines and standards; serving as the steward responsible for maintaining Clorox brand integrity.

    + **eCommerce Growth** : Maintain market leadership position across eCommerce platforms (Amazon and Walmart.com) through advertising, engaging product content, and best in class ratings/reviews.

    + **Market Research:** Commission and leverage marketing research to gain insights into product concepts and consumer needs, using this data to identify and commercialize new product development opportunities.

    + **Cross-Functional Collaboration:** Partner with internal teams across Sales, Supply Chain, Finance, and Regulatory to meet all operational targets.

    + **Subject Matter Expertise:** Become the go-to expert on the product portfolio’s financial profile, driving strategic decisions and recommendations.

    + **Thought Leadership:** Serve as the thought leader for the B2C product portfolio strategy, successfully influencing executive leadership to invest in your proposals for success.

    What You’ll Bring

    + MBA preferred; Bachelor's degree in Marketing or a related business discipline required.

    + 7+ years of proven marketing experience in B2C businesses, with leadership in product management, digital marketing, and P&L brand ownership.

    + Demonstrated success in taking new products from ideation to commercialization, driving margin improvement, and developing effective pricing strategies.

    + Experience leading well-known CPG brands and driving growth in sales, profit, market share, awareness, trial, and household penetration.

    + Strong track record in Digital marketing campaign management, including setting and achieving KPIs that drive positive ROI and business results.

    + **Product Management:** Demonstrated expertise in portfolio development, market research analysis, and new product development, with experience in brand positioning, promotions, and pricing.

    + **Digital Marketing:** Proven ability to execute digital campaigns that exceed KPIs. Proficient in marketing automation platforms (e.g. Salesforce, HubSpot), journey development, display advertising and email marketing.

    + **Drive for Results:** Demonstrated ability to consistently exceed goals and deliver business results, with a competitive mindset that drives growth across brands or categories.

    + **Data and Consumer Focused:** Analytical, with a strong ability to leverage data-driven insights to guide decision-making, creative problem-solving, and business growth.

    + **Entrepreneurial Mindset:** Comfortable in fast-paced environments, with a sense of urgency, self-motivation, and an ability to prioritize effectively, optimize resources, and meet tight deadlines. Adept at completing complex projects swiftly while maintaining focus on consumer and business priorities.

    + **Impact-Driven:** Motivated by the opportunity to significantly influence marketing strategies, drive business results, and be rewarded for performance.

     

    What You Will Get

     

    KIK offers a competitive salary and comprehensive benefits including health, wellness, dental, vision, life, and disability insurance. You can plan for your future with KIK's retirement savings options including employer match. KIK also recognizes the importance of continuing education and offers Education Assistance to our employees to encourage continued personal development and growth.

     

    About KIK

     

    We create the products and brands that people trust to clean, sanitize, and protect their homes and pools. We are one of North America’s largest independent consumer product manufacturers with 16 North American manufacturing facilities. We also operate globally in Canada, Europe, and Australia. We are known for our portfolio of notable brands including Spic and Span® and Comet® cleaning products, Clorox® Pool&Spa™ (under license), BioGuard®, and Natural Chemistry® pool chemicals. We are also the #1 producer in North America of store-brand (“private label”) bleach and a leading private-label provider of laundry detergent and additives, dishwashing products, general-purpose cleaning, and other home care products.

     

    Our global team of over 2,300 employees drives our capabilities in product development, product formulation, strategic sourcing, manufacturing, packaging design, brand marketing, project management, quality assurance, compliance, distribution, and logistics.

     

    Our organization is constantly evolving and is driven by a set of “One KIK” values – a dedication to following through on commitments in a customer-focused, profit-motivated way; while never compromising on safety, ethics, or integrity.

     

    KIK is an Equal Employment Opportunity / Affirmative Action employer. KIK does not discriminate against qualified applicants or employees based on race, color, age, religion, sex, pregnancy, national origin, ancestry, age, physical or mental disability, veteran status, status in uniformed services, sexual orientation, gender identity, gender expression, marital status, genetic information or any other status protected by law.

     

    KIK is also committed to providing reasonable accommodations for applicants and employees with protected disabilities to the extent required by applicable laws. If you require a reasonable accommodation to participate in the job application, or interview process, or to perform the essential functions of the job, please contact Human Resources immediately.

     

    Privacy Policy: https://www.kikcorp.com/privacy-policy-applicant

     


    Apply Now



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