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Executive Director for Marketing…
- Syracuse University (Syracuse, NY)
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As Whitman publicly launches & executes its 2030 Transformation Plan, a bold vision to become a top 25 undergraduate business school in the next five years, elevating the school's brand visibility, reputation, & strategic communications will be critical. The Executive Director will serve as the senior leader and oversee a team responsible for aligning all messaging with Whitman's strategic priorities, academic excellence, & market positioning.
This role is critical to driving awareness of our distinctive programs, promoting faculty thought leadership, improving student recruitment, & deepening engagement across all stakeholders including alumni, donors, families, & industry partners. With national rankings rising and new investments in faculty, research, & student outcomes, Whitman must magnify its voice nationally through coordinated, high impact marketing & storytelling.
The Executive Director will lead the school's transformation of our communications infrastructure, modernizing digital strategy, strengthening media relations, & merging messaging across departments. This position ensures Whitman is consistently represented as a forward-thinking, innovative business school committed to excellence & impact. As we enter our next phase of growth, this role is vital to our long-term reputation, national & global reach, & relevance.
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