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Associate Director, Strategy - Media - Contract
- Bloomberg (New York, NY)
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Associate Director, Strategy - Media - Contract
Location
New York
Business Area
News and Media
Ref #
10044612
Description & Requirements
Bloomberg LP has built a significant media business spanning TV, digital, print, radio, and live events. In the midst of a historic time in the media industry, Bloomberg Media is growing its global footprint and reach through new innovations including Bloomberg Originals, Bloomberg Green, Bloomberg New Economy, our rapidly growing consumer subscription business, and more.
We're seeking an Associate Director of Strategy to join our Integrated Marketing team, reporting to our Global Head of Strategy.
This role is primarily responsible for supporting efforts to deepen client relationships and drive revenue as the most inventive and insights-driven media partner in the market. This includes:
+ Differentiating Bloomberg Media by bringing together the best of Bloomberg and external sources to develop insights leveraged by the media organization
+ Partnering with Sales and other teams to enrich our relationships with high priority clients and prospects
+ Enhancing vertical expertise through vertical-specific insights
+ Promoting efficiency by making it as easy for the media organization to self-serve via plug-and-play resources
These endeavors require close collaboration with our Sales team (specifically our four regional leads), as well as working across our commercial teams (e.g., Sales Marketing, Integrated Marketing, Data Science & Insight, etc.) and the broader Bloomberg LP organization, Editorial, Product, Technology, Government Relations, etc.
WE'LL TRUST YOU TO:
+ Work on new business pitches and post-sale Strategy projects in partnership with our Sales partners in our Finance, Tech, Business & Lifestyle, and Government verticals, with the opportunity to lean into some verticals as an SME
+ Innovate and develop thought leadership that differentiates Bloomberg Media from our competitors and supports sales efforts; collaborate with DS&I on idea conception, methodology, read out and externally facing presentations
+ Be comfortable:
+ Pitching and presenting to senior and C-suite clients and prospects
+ Influencing senior management to build consensus around complex ideas and initiatives
+ Mining data, research, and intelligence reports for insights and implications–this includes tapping Bloomberg Intelligence, the Terminal, etc.
+ Articulating insights and leading with a point of view when working with both internal and external audiences
+ Developing brand strategies, customer journey maps, content strategies, and communication plans
+ Bring the best of Bloomberg to each account:
+ Liaise with stakeholders across the Media organization and beyond on opportunities to add value through insights
+ Lead and support on day to day workstreams (e.g., team coordination, team meetings, materials, presentations, client coordination, etc.)
+ Keep our team informed on trends across digital, cultural, and market areas with ideas on how to apply the thinking to our clients and our work
+ Be a solutions-oriented doer, who leans into ambiguity, loves a challenge, and enjoys getting creative to get things done
YOU’LL NEED TO HAVE:
+ Bachelor’s degree in Marketing, Communications, Advertising, Media or equivalent
+ 1-2 years of global brand marketing, account management, or agency new business experience; hybrid B2B-B2C a plus
+ Experience in a strategy, marketing, and/or partnerships role, e.g., strategy consulting, brand strategy, brand management, marketing strategy, strategic partnerships, etc.
+ An understanding of the B2B media landscape and industry trends
+ Expertise in strategic marketing, data analysis, account management, brand strategy, and new business, i.e., understanding a client’s business and media profile, identifying the white space for Bloomberg, etc.
+ A roll-up-your-sleeves mentality–everyone at Bloomberg is a doer, so it’s important to be able to work proactively and independently, while being part of a team
+ Strong interpersonal skills and leadership abilities, as well as a knack for influencing cross-functional teams and processes
+ The ability to tell a compelling story and simultaneously construct a rigorous, data-driven argument by:
+ Interpreting data and insights from 1st and 3rd party sources
+ Building polished presentations using visual formatting skills across: PowerPoint, Google Slides, Keynote
+ Solid understanding of relevant systems/platforms: Salesforce, Smartsheet, Slack
+ Experience working in a fast-paced, matrixed, global environment
IF THIS SOUNDS LIKE YOU:
Apply today!
We're eager to speak with you. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Salary Range = 50 - 75 USD Hourly
The referenced salary range is based on the Company's good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, education/training and skill level.
We offer one of the most comprehensive and generous benefits plans available and offer a range of total rewards that may include merit increases, incentive compensation (exempt roles only), paid holidays, paid time off, medical, dental, vision, short and long term disability benefits, 401(k) +match, life insurance, and various wellness programs, among others. The Company does not provide benefits directly to contingent workers/contractors and interns.
Bloomberg is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law.
Bloomberg is a disability inclusive employer. Please let us know if you require any reasonable adjustments to be made for the recruitment process. If you would prefer to discuss this confidentially, please email [email protected]
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