• Functional Marketing II - Amz13687.8

    Amazon (Santa Clara, CA)


    Description

    Employer: Amazon.com Services LLC

     

    Position: Functional Marketing II

    Multiple Positions Available:

    1. Responsible for the full life cycle experience for MCF (Multi-Channel Fulfillment) customers on the email channel, including building the strategy, implementing the roadmap, and managing multiple email campaigns.

    2. Work closely with content, product marketing, and business teams to improve seller experience and empower business metrics.

    3. Own overall customer experience and engagement through email and optimize based on sellers insights and analysis.

    4. Build audiences and customer segmentation, deliver deep insights through data analysis and behavioral re-targeting.

    5. Create and manage monthly email content calendar for MCF business.

    6. Proactively monitor, track, and analyze campaign performance.

    7. Develop high-impact A/B testing to improve email performance and continually improve performance.

    8. Collaborate with marketing and business stakeholders to deliver key business goals through email (including generating sales qualified leads, launching new customers and increasing program adoption).

    Basic Qualifications

    A Master’s degree or foreign equivalent in marketing, communication management, business, or a related field and 1 year of experience in the job offered or related occupation. In the alternative, employer will accept a Bachelor's degree or foreign equivalent, in marketing, communication management, business, or a related field followed by 3 progressively responsible years of experience in the job offered or related occupation as equivalent to a Master’s degree and 1 year of experience.

    Experience must include:

    1. 1 year of experience in digital marketing, brand marketing, or performance marketing

    2. 1 year of experience with enterprise marketing automation tools (i.e. Pardot, Marketo, Eloqua), or email tools

    3. 1 year of experience with customer segmentation, profiling, and targeting

     

    The pay range for this position in Santa Clara, CA is $105,893 - $151,700 (yr); however, base pay offered may vary depending on job-related knowledge, skills, and experience A sign-on bonus and restricted stock units may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered. This information is provided by Santa Clara, CA Equal Pay Act. Base pay information is based on market location. Applicants should apply via Amazon's internal or external careers site.

    Preferred Qualifications

    All applicants must meet all the above listed requirements.

     

    Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

     

    Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

     

    Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.