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Marketing & Social Media Associate, Atria Books
- Simon & Schuster (New York, NY)
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Simon & Schuster was named to Forbes magazine list of America's Best Mid-Size Employers 2022. Simon & Schuster is a global leader in general interest publishing, dedicated to providing the best in fiction and nonfiction for readers of all ages, and in all printed, digital and audio formats. Its distinguished roster of authors includes many of the world's most popular and widely recognized writers, and winners of the most prestigious literary honors and awards. It is home to numerous well-known imprints and divisions such as Simon & Schuster, Scribner, Atria Books, Gallery Books, Pocket Books, Adams Media, Simon & Schuster Children's Publishing and Simon & Schuster Audio and international companies in Australia, Canada, India and the United Kingdom, and proudly brings the works of its authors to readers in more than 200 countries and territories. For more information visit our website at www.simonandschuster.com.
Marketing and Social Media Associate, Atria Books:
Atria Books is seeking an enthusiastic and creative Marketing and Social Media Associate to work on an exciting list of blockbuster Adult fiction and non-fiction titles. At Atria Books, we value diversity of voices and experiences and work hard to ensure we cultivate an open-minded environment geared towards the exchange of new ideas for maximizing the reach and sales for each of our authors and books. Atria publishes a range of bestselling, and award-winning fiction and nonfiction from authors including Colleen Hoover, Malala Yousafzai, Zakiya Dalila Harris, Janet Evanovich, Vince Flynn, Fredrik Backman, Lisa Jewell, Rebecca Serle, William Kent Krueger, Maggie Smith, Tamika Mallory, Patti Callahan Henry, Leah Litman, Sy Montgomery, Keila Shaheen, Hannah Grace, and many more.
The Marketing and Social Media Associate will take the lead on programming some of the Atria Books social platforms, including the Atria Books Instagram and TikTok, and they will be responsible for planning and executing title marketing campaigns for a handful of titles per season. They will work closely with the Marketing Director and Marketing Managers. This is a collaborative and engaging team that will build new marketing initiatives and explore industry-leading strategies. We are looking for someone creative and proactive, who identifies new trends and figures out how to employ them to make our books come to life online.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
+ Manage content calendar, content creation, scheduling, posting, and audience engagement on the Atria Books Instagram (191K+ followers) and TikTok (40K followers)
+ Plan and execute multi-tier marketing campaigns, with an emphasis on digital and social strategy
+ Optimize campaign outcomes via advertising plans, where appropriate, and communicate these plans with internal and external stakeholders
+ Handle author and agent communication for each of the assigned titles
+ Coordinate e-mail marketing strategy, content marketing, academic marketing, and video production with the Simon & Schuster corporate digital marketing group
+ Work with the rest of the marketing team on social media ideas
+ Advise authors on their online presence including websites, social media, newsletter, etc.
+ Outreach to booksellers, librarians, influencers, and consumers
+ Manage affiliate outreach and coordinate posts related to the TikTok Shop
KNOWLEDGE, SKILLS & ABILITIES REQUIRED:
+ Interest in and enthusiasm for marketing and book publishing
+ Experience in social media content creation and interest in ever-evolving social media trends
+ Ability to work independently, prioritize effectively, and meet deadlines
+ Strong organizational skills and excellent attention to detail
+ Superb verbal and written communication skills, and confidence in presenting to internal and external stakeholders, including prospective authors and literary agents
+ Proficiency in Excel, PowerPoint, social media platforms and scheduling software, as well as general computer skills
+ Proficiency in Spanish is a plus
Simon & Schuster US is an equal opportunity employer (EOE) including disability/vet. At Simon & Schuster US, the spirit of inclusion feeds into everything that we do. From employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Simon & Schuster US is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable. Additionally, employees have access to our industry-first, Broad Based Ownership program, which makes all employees partners in our shared success.
Candidates hired for this or any other posted Simon & Schuster role will be employees of Simon & Schuster, LLC, subject to all policies, including the Workplace Privacy Notice (https://www.simonandschuster.com/p/workplace-privacy-notice) , and eligible solely for the benefits plans thereof.
Job Details
Job Family** **Marketing
Job Function** **Marketing / Promotions
Pay Type** **Salary
Hiring Min Rate** **58,500 USD
Hiring Max Rate** **58,500 USD
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Marketing & Social Media Associate, Atria Books
- Simon & Schuster (New York, NY)