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Position Summary...

Job Title: Director of Marketing, Member’s Mark – Sam’s Club

At Sam’s Club, we’re on a mission to double our business—and Member’s Mark, our flagship private brand, is central to that growth. We’re looking for a bold, strategic, and creative marketing leader to shape how millions of members experience Member’s Mark across every touchpoint.

As Director of Marketing for Member’s Mark, you’ll lead the brand’s marketing strategy end-to-end—from storytelling and positioning to full-funnel campaigns and omnichannel execution. You’ll partner closely with senior leaders across marketing, merchandising, operations, and creative to bring the brand to life in ways that drive business results and deepen member loyalty.

What you'll do...

+ **Lead the Brand Narrative** Own the Member’s Mark brand strategy and voice. You’ll be the storyteller whoshapes the brand’s voice and uncover the stories behind our products to create compelling narratives that connect with members and support business growth.

+ **Drive Full-Funnel Marketing** Lead integrated campaigns across paid, owned, earned, and editorial channels. You’ll work across the marketing org to ensure every strategy—from renewals to grand openings—ladder up to broader business goals.

+ **Collaborate Across the Business** Partner with merchandising, operations, digital, and creative teams to ensure consistent messaging and seamless execution across all channels, from in-club signage to digital media.

+ **Influence at the Highest Levels** Present strategies and results to the SVP of Member’s Mark, CMO, and other senior leaders. You’ll need to be a confident communicator who can translate insights into action and influence decision-making.

+ **Champion Omnichannel Experiences** Ensure Member’s Mark shows up powerfully across digital and physical environments, creating a cohesive and elevated experience for members wherever they shop.

+ **Use Data to Drive Strategy** Leverage consumer insights, analytics, and market research to refine messaging, optimize campaigns, and measure impact.

+ **Lead Product Launches & Seasonal Moments** Oversee major launches and seasonal campaigns, ensuring they align with brand strategy and deliver on performance goals.

+ **Spot Trends & Spark Innovation** Stay ahead of cultural and category trends. Co-develop stories and solutions that keep Member’s Mark at the forefront of quality and value.

What You Bring

+ 8+ years of marketing experience, including 2–3 years in a senior leadership role.

+ Proven success building and growing private label or CPG brands—ideally in retail or wholesale.

+ Deep understanding of omnichannel marketing, including digital, social, and in-store.

+ Strong leadership and cross-functional collaboration skills.

+ Data-driven mindset with a track record of using insights to guide strategy.

+ Excellent communication and storytelling skills, especially with senior stakeholders.

+ Creative and strategic thinker with a bias for action.

+ Experience with membership-based business models is a plus.

Why Sam’s Club?

You’ll join a high-impact team that’s reimagining what a private brand can be. At Sam’s Club, marketing is a growth engine—and Member’s Mark is at the heart of it. If you’re ready to help shape the future of retail and make a real impact, we’d love to meet you.

At Sam's Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!

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- Health benefits include medical, vision and dental coverage

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- Financial benefits include 401(k), stock purchase and company-paid life insurance

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- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see https://one.walmart.com/notices .

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- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart (https://bit.ly/3iOOb1J) .

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The annual salary range for this position is $110,000.00-$220,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Minimum Qualifications...

_Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications._

Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years'experience in marketing or related field.

1 year's supervisory experience or experience leading cross-functional projects.

Preferred Qualifications...

_Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications._

Leading cross-functional projects, Marketing, Supervisory

Masters: Business Administration

Primary Location...

2101 Se Simple Savings Dr, Bentonville, AR 72712-4304, United States of America

Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.