"Alerted.org

Description

Key Responsibilities:

Brand Management & Marketing Execution:

+ Generate marketing collateral, including press releases, articles, videos, presentations, and advertisements for corporate messaging, business development, and affiliate collaboration.

+ Develop annual corporate update videos featuring leadership and affiliate collaboration.

+ Oversee branding consistency across ONI and subsidiaries, ensuring correct logo usage, brand standards, and trademark compliance.

+ Administer the creation, development, and ongoing maintenance of the ONI website to ensure it meets company needs, supports marketing strategies, remains relevant and current, and adheres to brand guidelines.

+ Conduct marketing analytics to assess brand impact, audience engagement, and campaign effectiveness.

+ Lead graphic design efforts for digital and print materials, ensuring high-quality content creation.

+ Audit and update company websites to maintain accuracy and brand integrity.

+ Manage corporate social media presence across multiple platforms.

Communications & Public Relations:

+ Support affiliate collaboration through tailored content creation, including video production for internal company awareness.

+ Oversee communication strategies for corporate and business development activity.

+ Develop and distribute press releases and articles for ONI and affiliates.

+ Provide internal communications support via email and ghostwriting (white-label articles) for leadership and departments.

+ Lead crisis communication efforts, coordinating with risk and sustainability teams.

+ Manage company-wide newsletters and internal messaging, including ONI Insight publication.

+ Pitch ONI-related content to industry and local publications.

Community Engagement & Corporate Social Responsibility:

+ Act as a community liaison in Birmingham, fostering employee participation in outreach initiatives.

+ Publish the annual Community Investment Report and ensure its company-wide distribution.

Marketing & Business Development Support:

+ Maintain and update ONI marketing materials and assets for ease of access.

+ Lead the Marketing Council, ensuring best practices and shared strategies among teams.

Qualifications:

+ Bachelor’s degree in marketing, communications, journalism or related field. MBA a plus.

+ At least 5 years of proven experience in marketing communications.

+ Strong expertise in marketing, corporate communications, and brand management.

+ Experience in digital marketing, marketing analytics, social media management, and public relations.

+ Ability to work cross-functionally with departments, subsidiaries, and external partners.

+ Excellent writing and editing skills, including ghostwriting and content creation for thought leadership.

+ Knowledge of corporate development communication and internal awareness strategies.

+ Proficiency in graphic design software and multimedia content creation tools

+ Proficiency in WordPress system software to maintain ONI website

Qualifications

Education

Required

+ Bachelors or better in Marketing

Experience

Required

+ 5 years: Marketing Communications

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.