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Globally recognized for exceptional product performance and versatility, Fotona develops award-winning aesthetic, medical, and dental lasers. With over 50 years of laser expertise and industry leadership, Fotona has sold over 30,000 lasers worldwide with distribution in over 60 countries. Fotona’s reputation for excellence is earned from its dedication to R&D, unparalleled quality, reliability, ease of use, and durability.

Fotona is seeking  an accomplished Senior Salesforce Administrator to own and evolve our Salesforce ecosystem. This role is ideal for a seasoned professional who combines deep technical expertise with a strong understanding of business operations, cross-functional collaboration, and CRM governance.

The Salesforce Administrator will be responsible for leading the administration, optimization, and strategic enhancement of our Salesforce platform. This individual will provide configuration and automation support, oversee data integrity and reporting, and serve as a trusted advisor in scaling the platform alongside business growth.

This  is a critical role in aligning Salesforce capabilities with organizational goals, proactively identifying improvement opportunities, and mentoring internal users on best practices.

Based onsite at our Irving, TX office, this role will serve as a strategic partner to Sales, Marketing, and Executive leadership—driving CRM performance, user enablement, and data-driven decision-making across the business as we scale our US operations.

Key Responsibilities:

Strategic CRM Ownership

+ Lead the design, configuration, and ongoing development of the Salesforce platform to support business priorities and scalability.

+ Serve as the internal subject matter expert and go-to resource for all Salesforce-related capabilities, limitations, and enhancements.

+ Partner with business leaders to translate operational needs into system solutions that drive efficiency, visibility, and growth.

Configuration & Automation

+ Own the implementation of advanced automations (Flows, validation rules, approval processes, etc.) to streamline processes and reduce manual workload.

+ In conjunction with our key vendor, configure complex data models and relationships, custom objects, and third-party integrations.

+ Support system governance and ensure adherence to change management best practices.

Data Stewardship & Reporting

+ Ensure data quality, security, and compliance through rigorous validation, cleanup, and governance.

+ Build and maintain dashboards and dynamic reports for leadership and cross-functional teams.

+ Proactively monitor data trends and provide insights to guide strategic decisions.

User Enablement & Adoption

+ Provide mentorship and training to end users, with a focus on building and enabling power users across departments.

+ Manage system documentation, SOPs, and user support processes.

+ Lead onboarding of new users and teams as the platform expands across the business.

Security & Access Management

+ Oversee user roles, permissions, profiles, and license allocation to ensure system integrity and scalability.

+ Ensure Salesforce aligns with organizational security protocols.

Skills and Abilities:

+ Strong background in process automation, data modeling, reporting, and business systems alignment.

+ Experience integrating Salesforce with marketing automation, ERP, or support platforms.

+ Demonstrated ability to work autonomously, manage competing priorities, and lead complex initiatives.

+ Excellent interpersonal, communication, and documentation skills.

+ Strategic thinker with a proactive, solution-oriented mindset.

Requirements:

+ Bachelor's degree required; Salesforce Administrator Certification required (Advanced Admin or Platform App Builder a plus).

+ 5–7+ years of experience administering and optimizing Salesforce, preferably in a fast-growing, cross-functional environment.

+ Ability to work onsite in the Irving, Texas office.

+ Ability to work at a computer and sit for extended periods.

Compensation:

+ Competitive pay based on experience.

+ Excellent benefits package including Medical, Dental, Vision, and Life Insurance.

+ 401(k) with matching.

+ Opportunity to develop and grow a career within a fast-growing and industry-leading company.

*Fotona is an equal-opportunity employer.

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