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An Important Note about Wayfair's In-Office Policy and Salary:

Please note that this is a hybrid role based in Boston, and will require you to work in the office on Tuesdays, Wednesdays, and Thursdays.

The salary range for this position is $126,500 - $137,500 per year. The base salary offered may vary depending on location, job-related knowledge, skills, and experience. Restricted stock units will be provided as part of the compensation package.

Who We Are:

Wayfair believes everyone should live in a home they love. Through technology and innovation, Wayfair makes it possible for shoppers to quickly and easily find exactly what they want from a selection of more than 15 million items across home furnishings, decor, home improvement, housewares, and more. Suppliers are crucial partners in enabling Wayfair’s mission. Within Global Supplier Technology (GST), the Supplier Advertising team owns the strategy and development of Wayfair’s Supplier Advertising offerings which help suppliers boost visibility of their products and brands on our platform. This high-margin business is one of the biggest opportunities in Wayfair’s profitability.

At Wayfair, Advertising empowers suppliers to boost visibility of their products and brands on our platform. One of the biggest growth drivers of advertising is its footprint - that is, the placements where ads show up within the Wayfair site. Prominent placements enable suppliers to increase the reach of their advertising campaigns and convert more customer traffic to purchases. The Supplier Advertising Footprint team is responsible for the optimization and expansion of our ads footprint on site, while also balancing to ensure that the customer experience is not harmed.

As the Product Manager in this space, you will own our Sponsored Products footprint for sponsored product placements in Wayfair. You will lead footprint expansion efforts to test and launch new ads placements, and you will optimize footprint within existing placements, all while holding a high bar to protect the quality of the Wayfair customer experience. Achieving this will require working across all aspects of the ad serving stack, from candidate generation, to footprint decisioning, to sponsored auction ranking.

What You’ll Do:

+ Partner strategically with business, machine learning / applied science, and core engineering teams to identify and capitalize on opportunities to expand or optimize our advertising footprint through sponsored product placements, applying deep analytical rigor and leveraging advanced Machine Learning models to drive significant business impact.

+ Translate complex business problems into clear, comprehensive product requirements, collaborating closely with cross-functional and cross-department teams (including ad ranking, platform, and advertiser experience teams). These requirements will include detailed technical specifications and data schemas to guide engineering efforts.

+ Design and coordinate rigorous A/B testing frameworks and experimentation plans with stakeholder teams owning Wayfair’s website and recommendation algorithms. You will lead the execution of sponsored footprint expansions and optimizations, meticulously analyzing test results to inform iterative product development and data-driven decisions.

+ Act as a technical product leader within your dedicated engineering team, driving timely and smooth execution by actively participating in sprint rituals (grooming, planning, retrospective) and providing technical guidance and problem-solving support to ensure high-quality delivery.

+ Drive successful go-to-market strategies for your products in partnership with internal or external stakeholders, ensuring seamless integration and adoption.

+ Define the longer-term vision for sponsored product placements, articulating how and when they should be used versus other ad or organic content types on the site. This will involve integrating insights from performance metrics, user behavioral data, and competitive analysis.

+ Influence and shape the strategic direction for improving all aspects of the ad serving stack, including sophisticated candidate generation and ranking algorithms, with the goal of maximizing ads monetization outcomes for sponsored product placements while safeguarding customer experience.

+ Build and maintain a robust product roadmap, constantly monitoring product success and measuring the impact of your features through advanced data analysis, KPI tracking, and experimentation frameworks.

We're A Match Because You Have:

+ 3-5 years building software products at scale with measurable impact, ideally across multiple platforms or workstreams, demonstrating a strong foundation in software development lifecycle and agile methodologies.

+ Experience with advertising technology platforms or consumer-facing e-commerce experiences is highly preferred.

+ A strong track record of effective partnership with engineering and machine learning / applied science teams, demonstrating a deep understanding of complex technical architectures, data pipelines, and algorithmic design in driving cross-organizational initiatives and product launches.

+ Exceptional quantitative skills with demonstrated experience in hypothesis generation, designing and analyzing A/B tests, interpreting statistical significance, and translating complex data into actionable product insights and requirements. Proficiency in SQL or other data querying languages is a plus.

+ Solid understanding of UI/UX design principles and best practices for a front-end eCommerce experience, with the ability to articulate user flows, wireframes, and collaborate effectively with design teams to create intuitive and effective interfaces.

+ Proven ability to engage deeply in highly technical conversations with both software engineers and data scientists, understanding architectural tradeoffs, data models, API design, and the intricacies of machine learning model development and deployment.

+ Excellent communication skills, with the ability to distill complex technical nuances into clear, concise "so-what" statements and tailor your message effectively to diverse audiences (cross-functional stakeholders, senior leadership, etc.).

+ A customer-centric mindset and intuition, with the ability to balance customer value between both sides of a two-sided marketplace (supplier advertisers and Wayfair customers).

+ Ability to work with and influence partner teams (Senior Manager +) across various functional areas, leveraging technical credibility and strong communication.

Why You’ll Love Wayfair:

+ Time Off:

+ Paid Holidays

+ Paid Time Off (PTO)

+ Health & Wellness:

+ Full Health Benefits (Medical, Dental, Vision, HSA/FSA)

+ Life Insurance

+ Disability Protection (Short Term & Long Term Disability)

+ Global Wellbeing: Gym/Fitness discounts (including US Peloton, Global ClassPass, and various regional gym memberships)

+ Mental Health Support (Global Mental Health, Global Wayhealthy Recordings)

+ Caregiver Services

+ Financial Growth & Security:

+ 401K Matching (Employee Matching Program)

+ Tuition Reimbursement

+ Financial Health Education (Knowledge of Financial Education - KOFE)

+ Tax Advantaged Accounts

+ Family Support:

+ Family Planning Support

+ Parental Leave

+ Global Surrogacy & Adoption Policy

+ Professional Development & Recognition:

+ Rewards & Recognition

+ Global Employee Anniversary Awards

+ Paid Volunteer Work

+ Unique Perks:

+ Employee Discount

+ U.S. Bluebikes Membership

+ Global Pod Outings

+ Work/Life Balance:

+ Emphasizing a supportive & flexible work environment that encourages a balance between personal and professional commitments

We look forward to receiving your application!

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at [email protected].