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Sr. Manager, Communications
- Panasonic North America (Sparks, NV)
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Overview
Every moment of every day, people all over the world turn to Panasonic to make their lives simpler, more enjoyable, more productive and more secure. Since our founding almost a century ago, we’ve been committed to improving peoples’ lives and making the world a better place–one customer, one business, one innovative leap at a time. Come join our journey!
Responsibilities
What You'll Bring:
The Senior Manager of Internal Marketing and Communications is responsible for developing and executing strategies that enhance employee engagement and foster a strong internal brand, align internal messaging with the company’s mission and values, and foster a culture of collaboration and transparency. This role involves creating and managing internal marketing campaign strategies and creating compelling content that promotes organizational culture, and ensuring consistent messaging across all internal touchpoints.
Accountabilities:
Internal Marketing and Communication Strategy
+ Develop and implement a comprehensive internal marketing and communication strategy to support organizational goals and initiatives.
+ Align internal messaging with the company’s vision, mission, cultural values and overall brand and external marketing strategies.
+ Communicate effectively with stakeholders to gather information, message and continuously improveawareness and understanding of cultural and company initiatives.
Employee Engagement and Culture Building
+ Partner with stakeholders and the internal communications team to promote the Panasonic Energy employee value proposition and improve employee engagement, satisfaction, and retention.
+ Collaborate with HR and other departments to support employee recognition programs, wellness initiatives, and diversity and inclusion efforts.
+ Partner on strategic initiatives to enhance how the company gathers employee feedback through surveys, focus groups, and other methods to inform communication and employee engagement strategies.
Leadership Communication Support
+ Partner with senior leadership to craft and deliver key messages to employees, to include thought leadership, presentation development, and communications coaching
+ Serve as a trusted advisor to senior leadership on communication strategies and messaging that enhance employee satisfaction and retention.
+ Provide communication consultation and support for leadership events, such as town halls, all-hands meetings, and strategy rollouts.
Channel and Content Management
+ Manage and optimize internal communication platforms, such as intranet and collaboration tools.
+ Evaluate and implement new tools and technologies to improve communication effectiveness.
+ Lead engaging and informative content strategies for internal communications channels.
+ Oversee the development of campaigns to promote company initiatives, events, and programs internally.
+ Ensure consistency in tone, style, and branding across all internal communications and marketing.
Performance, Measurement and Reporting
+ Establish, track and analyze the effectiveness of internal communication efforts using metrics and KPIs.
+ Provide regular reports and insights to leadership on employee communication and engagement trends and identify areas of improvement and make data-driven decisions.
+ Develop and implement strategies to manage resistance and foster a culture of continuous improvement.
Innovation and Trends
+ Stay informed about industry trends, emerging technologies, and best practices in employee communications.
+ Introduce innovative ideas and approaches to enhance the effectiveness and impact of internal communications and marketing initiatives.
Qualifications
Problem Solving and/or Know How
**Education** :
+ Bachelor’s degree in Communications, Marketing, Business Administration, Human Resources, Organizational Development, or a related field is preferred.
**Experience** :
+ 7+ years of progressive experience in employee communications, marketing, or equivalent.
+ 4+ years in a leadership or managerial position.
+ Expertise in content creation, storytelling, and internal marketing.
+ Must have general knowledge of business operations with experience in a manufacturing environment highly preferred.
+ Must have experience in strategic thinking with the ability to align communication efforts with business objectives.
+ Experience in a strategic communications, marketing or equivalent role.
+ Strong project management and organizational skills.
+ Ability to work collaboratively across departments and with senior leadership.
+ Demonstrated proficiency in using internal communications tools and platforms.
+ Must have the ability to create program overviews in a written brief, PowerPoint, and verbal form and communicate program details to cross-functional stakeholder audiences.
ATTRIBUTES/SKILLS:
+ Creative and innovative mindset.
+ Strong interpersonal and relationship-building skills.
+ High emotional intelligence and cultural sensitivity.
+ Results-driven with a focus on continuous improvement.
+ Must be self-initiative, a self-starter and proactive; know how to seek out and marshal additional resources or research additional information to ensure that issues are resolved while demonstrating excellent problem resolution and critical thinking skills, good judgment and strict confidentiality.
+ Must have demonstrated ability to make quality recommendations/decisions based on a mixture of analysis, wisdom, experience, and judgment; most of their decisions prove to be correct/accurate when judged over time; is sought out by others for advice and solutions.
+ Must have experience in influencing others in a poised and effective manner, both written and verbally, demonstrating respect, integrity, diplomacy, tact, patience and tolerance to people and due processes while also being seen as widely trusted, approachable, and easy to talk to.
+ Must have the ability to analyze data and make data-based decisions. Must be able to create data reports to track and measure program success
+ Ability to travel as required of the position.
Physical Demands
+ Required to sit, stand, or walk for prolonged periods of time.
+ Use hands and fingers to handle or feel objects or use controls, tools, or equipment.
+ May require the ability to use a keyboard and other office equipment.
+ May require specific vision abilities that include close vision.
+ May be required to perform concentrated work for extended periods of time.
+ May be required to lift, carry, or exert items or objects of reasonable weight.
+ May be required to perform duties beyond standard business hours.
About Us:
At the heart of this visionary project, Panasonic is committed to manufacturing cutting-edge cylindrical lithium-ion cells that will power the future of electric mobility. These cells will be meticulously crafted to meet the growing demands of the automotive industry, supporting various electric vehicle manufacturers in their quest for eco-friendly transportation solutions.
This role presents a unique chance to be at the forefront of innovation, working within a forward-thinking organization that is committed to environmental responsibility and the advancement of green technology. Be a part of our mission to power the future and make a difference in the world of electric mobility with Panasonic!
Benefits & Perks - What's In It For You:
Panasonic prioritizes total wellbeing. We offer a wide variety of benefits and programs to support your physical, emotional, financial, social, and environmental health.
+ Competitive compensation package
+ Comprehensive benefits
+ Pet Insurance
+ Paid Parental Care Leave
+ Employee Referral Program
+ Educational Assistance
+ Flexible Work Program
+ Volunteer time Off
+ Casual Dress Code
+ Total Well Being Program
We Take Opportunity Seriously:
At Panasonic, we are committed to a workplace that genuinely fosters inclusion and belonging. Fairness and Honesty have been part of our core values for more than 100 years and we are proud of our diverse culture as an equal opportunity employer.
•We understand that your career search may look different than others and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. If you are actively looking or starting to explore new opportunities, send us your application!
_Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or other characteristic protected by law. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation._
_Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S._
Thank you for your interest in Panasonic.
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REQ-150792
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