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  • Marketing Specialist (Open to Montana & South…

    NorthWestern Energy (SD)



    Apply Now

    SD, USA | Customer Care, Communications, HR, Safety | Salary | 55600-125400 per year | Regular Full Time

     

    Marketing Specialist

     

    Work Location : Open to MT and SD office locations

     

    Pay range : $55,600 to $125,400 per year

     

    Employment Status: Regular Full-time

     

    External candidates apply at northwesternenergy.com

     

    Internal candidates apply through iConnect (https://iconnect.nwe.northwesternenergy.com/Employee-Portal/?m) .

    About this position:

    A Marketing Specialist is responsible for designing, implementing, and managing marketing campaigns that promote NorthWestern Energy's products, services, and brand. This role works closely with the Director of Brand, Advertising & Customer Communications, to develop and evolve marketing strategies that enhance customer service, satisfaction, and overall experience.

    We offer great benefits:

    NorthWestern Energy is a fully regulated electric and natural gas utility serving Montana, South Dakota and Nebraska. We employ over 1,600 amazing people and serve over 800,000 customers who are our neighbors in our communities. We are a top employer and offer competitive benefits, including:

     

    + 401K with company match up to 4% and non-elective contribution up to 7%

    + Healthcare and wellbeing programs, including dental and vision for you, your spouse and dependents, Health Savings Account (HSA), healthcare and dependent care flexible spending account (FSA)

    + Employee Assistance Programs (Offering up to six free counseling sessions, per person, per issue, per year for employees, spouses and dependents to include financial heath)

    + Life Insurance (Company pays basic employee policy; spouse, dependent insurance also available)

    + Tuition reimbursement

    + Competitive pay (Scheduled performance-based wage increases and annual incentive opportunities.)

    + Paid company endorsed volunteer opportunities

    + Paid parental leave

    + Paid bereavement leave

    + Paid training opportunities

    + Paid time off starting on your first day, plus 11 paid holidays

     

    Benefits may vary by position or as negotiated as part of a collective bargaining agreement.

    About this job:

    + Customer Insights & Strategy: Coordinate customer satisfaction studies to collect and analyze audience data, providing insights that inform communication priorities, refine brand strategy, and identify emerging trends. Translate findings into actionable recommendations for business stakeholders.

    + Campaign Development & Execution: Plan, execute, and manage multi-channel marketing campaigns, including social media, email, text, web, print, and events, to engage customers effectively.

    + Content Creation & Creative Development: Develop compelling campaign materials, including copywriting and multimedia content, to support brand messaging and customer outreach. Create engaging creative assets that enhance campaign effectiveness.

    + Performance Analysis & Reporting: Monitor and measure marketing campaign performance using analytics tools. Prepare and present reports with key insights and strategic recommendations to directors and other stakeholders.

    + Collaboration & Vendor Management: Work closely with external agencies, vendors, and internal teams to ensure the quality and timely delivery of marketing materials and services.

    + Marketing Innovation & Trends: Stay informed on the latest marketing trends, best practices, and industry standards to enhance marketing effectiveness and innovation. Leverage A.I. tools to efficiently generate storyboards for campaign concepts.

    + Content Production & Coordination: Oversee production shoots, including talent solicitation, securing locations, and coordinating vendors or contractors to bring marketing concepts to life.

    + Channel Optimization & Customer Engagement: Partner with the channel strategy team to align and optimize marketing strategies across all platforms, ensuring a cohesive customer experience. Utilize Preference Center technology to increase 1:1 channel adoption and personalized communication.

    + Corporate Environment & Travel: Work in a corporate office setting with occasional travel (up to 20%) as needed to support marketing initiatives.

    + Compliance Management: Ensure marketing activities adhere to legal standards and industry regulations

     

    Am I right for this job? Here's the success profile:

     

    + Bachelor's degree in marketing, communication, business, or related field

    + At least two years of experience in marketing, preferably in a similar role

    + Proficient in Microsoft Office, Adobe Creative Suite, and other marketing software and tools

    + Knowledgeable in regulatory rules and laws for marketing and ability to implement best practices and adhere to guidelines in crucial.

    + Photography and/or videography experience preferred

    + Excellent communication, presentation, and interpersonal skills

    + Strong writing and editing skills required

    + Creative, analytical, and problem-solving mindset

    + Ability to analyze campaign performance and apply insights for improvement.

    + Ability to manage multiple projects and prioritize tasks in a fast-paced environment

    + Strong project management and organizational skills to meet deadlines and establish clear priorities

    + Attention to detail and commitment to quality

    + Get Into Energy - Energy Industry Fundamental 2.0 certification is a plus (https://getintoenergy.org/courses/energy-industry-fundamentals-2-0/) (click here to certify at no cost)

     

    Requisition #4806

     

    Posting Dates: July 18, 2025 through August 3, 2025

     

    Department/Division: Corporate Communications

     

    Employment Physical: None

     

    Drug Test: Required

     

    Background Check: Required

     

    Relocation Benefit: Negotiable

     

    Telecommuting: Part-time Negotiable within NorthWestern Energy Service Territory

     

    We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, age, disability, veteran status, genetic information or any other protected class in accordance with applicable federal or state laws and statutes. In compliance with the ADA Amendments Act, should you have a disability that requires assistance and/or reasonable accommodation with the job application process, please contact the Human Resources department at 1-800-245-6977 or at [email protected] .

     


    Apply Now



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