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**Job ID:** 5461

**Location:** Atlanta

**Newell Brands** is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.

Summary:

The Senior Designer is an experienced, idea-driven, conceptual thinker who excels at translating design strategy into creative solutions for cohesive experiences in the omni-channel space across the diverse portfolio of Newell Brands. Expertise includes: content across direct and indirect eCommerce sites, packaging, POP, brand identity, merchandising & collateral. Our designers are empowered to research new ideas, generate sketches, visualize concepts and communicate clear design intent through compelling design solutions. This role has the unique ability to operate on a strategic level to develop world class graphic design that resonates with consumers/customers and builds lasting brand equity across our portfolio.

Responsibilities:

+ Execute with high efficiency, the visual articulation (style and tone) of brand strategy, initiatives, objectives and goals through best-in-class design solutions.

+ Leads brainstorming sessions with creative design team, in order to generate creative ideas.

+ Effectively present creative concepts to internal teams, with mastery of recommendations and thoughtful rationale.

+ Maintain knowledge of creative marketing trends and best practices. Participate in training sessions on AI tools and continuously develop skills to leverage these tools effectively.

+ Concept, design and execution of omni-channel assets for print and digital channels (including website and emails with a mobile-first lens) leveraging AI and digital twins for faster production and advanced effects.

+ Evaluate provided creative briefs to ensure information is understood and actionable prior to executing design work. Self-manages execution to brief, recommends design approaches to Manager, Creative.

+ Execute and apply brand style guide elements, including logo, product branding, typography, packaging, photography and activation materials, ensuring consistency with brand positioning. Constructs and documents new brand standards as needed.

+ Prepare final assets according to specific print production guidelines at high levels of accuracy, efficiency and replication.

+ Utilizes and automates designs with AI tools – Text to image, image to image, and image to 3D software, and scripted automations.

+ Support AI-driven initiatives and help identify areas where AI can enhance design processes.

+ Provides art direction of photo and video shoots (direction, storyboards) leveraging AI and digital twins for faster production and advanced effects and provides support to Manager, Creative.

+ Collaborate with peers to share best design practices across the organization. Work with copywriters, user experience experts to seamlessly create supporting graphics that will support different types product/content experiences

+ Mentor fellow Designers through meaningful critiques and other opportunities to share design knowledge and experience

+ Make proactive recommendations to streamline & improve creative processes.

Qualifications:

+ University degree or college diploma in graphic design, art or related field. Bachelor’s degree preferred.

+ 7-10+ years of experience in a creative/graphic design position, and/or executing digital commercial assets for email, websites, and social media.

+ Experience in the creative development and related executions for a brand.

+ Expert knowledge in Adobe Creative Suite including Photoshop, Illustrator, and After Effects

+ Professional experience with asset production from 3D modeling tools: Adobe Substance suite, Keyshot, etc.

+ Well versed in design workflows utilizing Generative AI tools: e.g. Firefly, ChatGPT, Midjourney, etc.

+ Knowledge of brand and asset management via Adobe Libraries, Adobe Express, and Adobe Experience Manager

+ Highly detail-oriented.

+ Passionate about design and knowledgeable about the industry, trends, and marketplace.

+ Strong written, verbal and visual communication skills. Strong presentation skills.

+ Pragmatic with excellent problem solving and decision-making skills.

+ Strong interpersonal skills with ability to:

+ Demonstrate passion for a brand

+ Drive consensus, foster creative collaboration. Team player with enthusiasm.

+ Work directly with both internal and external partners in a fast-paced, high-volume environment.

+ Strong time management skills. Demonstrates a high degree of flexibility within tight deadlines.

+ Basic knowledge of HTML, CSS, basic principles of UX/UI

+ Hands-on understanding of front-end development and responsive design preferred

+ Video editing/motion graphics experience preferred

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.