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  • Associate Product Marketing Manager

    Brunswick (Edgewater, FL)



    Apply Now

    _Are you ready for what’s next?_

     

    _Come explore opportunities within Brunswick, a global marine leader (https://youtube.com/watch?v=ksuQ6B2j\_mA) committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation._

     

    Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality:

    Position Overview:

    We’re seeking an experienced product marketer to join the Boston Whaler marketing team to ensure that we’re delivering a best-in-class experience for consumers and dealers as it relates to product information and assets.

     

    This individual will work with key stakeholders in other departments, including category management, sales, service, and suppliers, acting as the liaison to ensure product and sales, marketing, service materials meet the needs of the brand. This role will also ensure that content generation, product alignment & channel execution of product marketing for our B2C/B2B customer segments.

     

    At Brunswick, we have passion for our work and a distinct ability to deliver.

    Essential Functions:

    + Accountable for product information accuracy on the website and sales collateral

    + Project team lead for model year turn, ensuring that all data systems are updated, and that timing is coordinated to support business requirements

    + Responsible for marketing description data in internal data systems as well as on the website

    + Product expert at photo shoots, video shoots, and events

    + Responsible for in-house or contract-related product marketing support, (exe. CGI development)

    + Responsible for ensuring that marketing deliverables meet HPPD timelines

    + Responsible for the development of the new product launch plan and alignment with other commercial teams

    + Accountable for product asset development to support the online shopping experience, including photography and product description management

    + Consult with digital strategy teams on best performing strategies to inform launch campaign strategy

    + Work in close collaboration with suppliers to ensure that we are best communicating the maximum consumer value new technology and features

    + Maintain key supplier/brand partnerships to select suppliers and products for Model Year updates and leverage relationships for incremental investment to support the brand

    + Partner with sales on training materials development for new products and in support of new model year programs

    + Track and report key competitive insights on go-to-market campaigns

    + Support brand marketing events and campaign strategies as requested

     

    Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.

    Required Qualifications:

    + Bachelor’s degree, business or marketing or related studies required

    + 2-5 years’ experience of product management

    + A willingness and desire to understand the consumer and leverage consumer insights into go-to-market strategies

    + Proven ability to influence cross-functional teams without formal authority. The ability to influence and work collaboratively with Category, Sales, Marketing, Service and Product Management is especially important

    + Excellent project management skills

    + High level written and oral communication skills

    + Ability to work and influence in a team environment

    + Ability to flourish in a fast-paced, high-growth work environment and comfortable with ambiguity

    + Track record of partnering with product teams to contribute to product strategy

    + Demonstrated problem-solving skills and the ability to manage complex, cross-functional projects to completion

    + Experience in a matrix working environment preferred

    + Ability to work flexible hours to accommodate business requirements.

     

    The anticipated pay range for this position is $65,000 - $104,300 annually. The actual base pay offered will vary depending on multiple factors, including job-related knowledge/skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for an annual discretionary bonus.

     

    At Brunswick, it is not typical for an individual to be hired at or near the top end of the salary range for their role. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context.

     

    This position is eligible to participate in Brunswick's comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more. Details about our benefits can be found here (https://www.brunswick.com/careers/culture-benefits/benefits) .

    Why Brunswick:

    Whatever tomorrow brings, we’ll be at the leading edge.  As the clear leader in the marine industry, we’re committed to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition, we’re proud of being recognized for making a splash with numerous awards (https://www.brunswick.com/careers) !

     

    _Next is Now!_

     

    _We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying._

     

    Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact [email protected] for support.

     

    For more information about EEO laws, - click here (https://www.eeoc.gov/employees-job-applicants)

     

    Brunswick and Workday (https://www.workday.com/en-us/service-privacy.html?&\_rda=/company/service\_privacy.php) Privacy Policies

     

    Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: [email protected] or 866-278-6942.

     

    All job offers will come to you via the candidate portal you create when applying through a posted position through https:///www.brunswick.com/careers . If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or [email protected] .

     

    \#Brunswick Corporation - Boston Whaler

     


    Apply Now



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