• Marketing Analyst

    Robert Half The Creative Group (Dallas, TX)


    Description

    Marketing Analyst

     

    Duration: 2–4 months (Contract, 30–40 hours/week, likely to extend)

     

    We are seeking a data-driven Marketing Analyst with a passion for uncovering insights and optimizing marketing performance. This contract role offers a hybrid schedule with on-site work in Dallas, TX, and the opportunity to contribute to impactful strategies for a leading client. If you thrive in fast-paced environments and enjoy turning data into actionable recommendations, we’d love to hear from you.

    Key Responsibilities:

    + Analyze quantitative and qualitative data to identify market trends, customer behaviors, and campaign performance.

    + Create and present detailed reports with clear insights and strategic recommendations.

    + Monitor and forecast marketing and sales trends to support planning and decision-making.

    + Evaluate campaign effectiveness and identify opportunities for optimization.

    + Collaborate with cross-functional teams to align marketing strategies with data findings.

    + Build and maintain dashboards using business intelligence tools to track KPIs.

    + Conduct competitive research and market analysis to support strategic initiatives.

    Requirements

    Top 3 Must-Haves:

    + 2–5 years of experience in marketing analytics, preferably in a fast-paced or agency setting.

    + Proficiency with analytics platforms such as Google Analytics, Tableau, or Power BI.

    + Strong command of marketing metrics (ROI, CTR, CPC) and Excel-based analysis.

    Preferred Experience:

    + Background in digital marketing, SEO/SEM, and social media analytics.

    + Experience with A/B testing and statistical analysis.

    + Familiarity with CRM platforms like Salesforce or HubSpot.

    + Ability to communicate complex data to non-technical stakeholders.

    Skills & Tools:

    + Microsoft Excel (pivot tables, charts, formulas).

    + Business intelligence tools (Tableau, Power BI, etc.).

    + Google Analytics and other digital marketing platforms.

    + Project management and collaboration tools.

    + Strong presentation and storytelling skills.

     

    Your analytical expertise will help shape data-informed marketing strategies that drive measurable results. If you're a curious, detail-oriented professional who enjoys solving problems and influencing strategy through data, apply now!

     

    Innovation starts with people.®

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

    • 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .