• Media Planner

    Lambert (Detroit, MI)


    At Lambert by LLYC we understand that great companies are built on talented individuals who are driven to make a difference. By joining our team, you'll have the unique opportunity to contribute to a diverse array of industries—mobility, automotive, education, healthcare, capital markets, and more. You'll bring your passion and creativity to help businesses thrive in an increasingly connected world.

     

    Lambert by LLYC is a global Corporate Affairs and Marketing firm, which works as a partner to its clients in terms of creativity, influence and innovation, with the aim of growing and protecting the value of their businesses, turning every day into an opportunity to nurture their brands.

     

    We are looking for a talented and forward-thinking Media Planner for our performance media team that drives business growth for clients spanning consumer brands, B2B enterprises, and medicinal/wellness companies — both nationally and internationally.

    Essential Duties and Responsibilities:

    + Act as a key point of contact for media-focused client relationships

    + Develop performance-driven media plans for consumer-facing brands in Healthcare, Non-Profit, Education, Marine, Spirits and other verticals

    + Prepare client-ready plans, POVs and recaps

    + Initiate campaigns and oversee team members engaged in campaign execution

    + Track media-related activities and maintain status reports and communication with clients

    + Track campaign performance, develop analytics reports and insights to inform campaign enhancements.

    Required Technical Skills:

    + 4+ years full-time digital media planning or digital account/strategy role, ideally in a marketing agency.

    + Exceptional written presentation skills and demonstrated ability to data story-tell in presentation format.

    + Experience developing performance strategies for digital campaigns spanning Paid Social, Paid Search, Programmatic, Digital OOH and other channels.

    + Deep understanding of digital analytics and a framework for campaign optimization decision-making.

    + Bachelor's degree in Marketing, Analytics, Business, or related field preferred

    + Healthcare experience is a plus.

    + Our ideal candidate will be based in our Miami or Detroit markets. Highly qualified candidates from other U.S. locations will be considered

    Benefits and Perks

    + Health, dental, vision, and life insurance

    + Paid Parental Leave

    + 401(k) match potential and flex accounts

    + Flexible work schedules and Summer Hours

     

    This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change, or new ones may be assigned at any time with or without notice.

     

    Equal Opportunity Employer - It is the policy of the company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation and gender identity, national origin, age, disability, genetic information, veteran status, or any other consideration protected by federal, state or local laws.

     

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