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Business Promotions and Outreach Coordinator

Salary

$52,811.20 - $79,227.20 Annually

Location

Boynton Beach, FL

Job Type

Full Time

Job Number

202500451

Department

Planning & Development

Division

Economic Development

Opening Date

07/28/2025

Closing Date

8/25/2025 11:59 PM Eastern

FLSA

Non-Exempt

+ Description

+ Benefits

+ Questions

Purpose of Classification

To perform assignments in business promotion and outreach, marketing, and social media content creation and design. . Assist the City’s Economic Development Division with promoting small business programs and initiatives, community outreach, and marketing the City as a place to invest. . It is expected that an incumbent is fully competent to perform the full range of duties for this class independently and with minimal supervision. The City’s Economic Development Division is responsible for establishing a healthy and vibrant local economy by attracting investment, servicing businesses and entrepreneurs, developing a diverse and skilled workforce, and creating economic opportunities to improve the economic well-being and quality of life for all.

Essential Functions

The following duties and functions, as outlined herein, are intended to be representative of the type of tasks performed within this classification. They are not listed in any order of importance. The omission of specific statements of the duties or functions does not exclude them from the classification if the work is similar, related, or a logical assignment for this classification. Other duties may be required and assigned.

Promotes economic development programs related to business attraction, expansion, and retention. Duties may involve research, writing, presenting reports, and data collection and analysis.

Creates marketing materials including, but not limited to, printed and promotional materials, newsletters, brochures, flyers, postcards, and videos.

Promotes business incentives and grant programs offered by the City.

Creates educational and informational content regarding current development, economic development programs, policies, and events.

Maintains accurate and up-to-date information on the Economic Development Division’s webpage.

Assists with maintaining and updating the City’s database of area businesses and economic development contacts.

Assists with the assembly, content creation, and distribution of the Economic Development Newsletter and periodic email blasts.

Develops, implements, and maintains a comprehensive economic development marketing plan to help brand the City as a place to invest, start and grow a business, and live.

Establishes and executes marketing campaigns to attract new businesses and investment to the City.

Collaborates closely with the Public Affairs Department on the City’s messaging and branding.

Collaborates with the other departments on marketing and public outreach efforts to create a positive image and brand for the City.

Assists with the development and distribution of marketing material to local businesses and community members.

Creates and maintains a calendar of content for the Economic Development Division’s social media platforms, i.e. Facebook and LinkedIn.

Assists with preparing reports and presentations for economic development stakeholders, boards, trade associations and City leaders.

Responds orally and in writing to inquiries and provides information to the public on services and programs.

Represents the Division at community events to promote the Division’s programs, activities, and special events; posts real-time to social media.

Performs other related duties as assigned.

Minimum Qualifications

+ Bachelor’s degree from an accredited college or university in Marketing, Communications, Advertising, Digital Media, Public Relations, Business, or a closely related field; and

+ Within the last five (5) years must posses two (2) years of professional experience implementing marketing strategies, creating social media content, digital marketing, and/or coordinating varied outreach projects; and

+ Must possess (or able to obtain within fourteen (14) days of hire) and maintain a valid Florida driver’s license.

Supplemental Information

COMMUNICATION COMPETENCIES

Effectively communicates with supervisor, employees, other departments, businesses, sponsors, nonprofit organizations, vendors, outside agencies, the public, and other individuals as needed to coordinate work activities, review status of work, exchange information, or resolve problems.

Accurately and expeditiously receives and delivers messages and information to the appropriate individuals.

Ability to prepare accurate and thorough written records and reports.

Ability to understand and follow oral and written instructions and to complete assigned tasks with minimal supervisory direction.

Ability to understand and quickly and accurately follow brief oral and written instructions on moderately complex matters.

KNOWLEDGE, SKILLS, AND ABILITIES (KSAs)

Knowledge of the principles and techniques of business promotion and marketing strategies.

Proficient in graphic design programs such as Canva and Issuu.

Proficiency in Microsoft Office (Word, Outlook, Excel, Publisher, and PowerPoint), Adobe Creative Suite (Illustrator, Photoshop, In Design, etc.), and email marketing platforms such as Mailchimp.

Strong skills in professional use of social media platforms, including, but not limited to, Facebook, Twitter, Instagram, LinkedIn, YouTube, Google + and other blogging, video and web platforms.

Skill in operation of cameras, audio and visual equipment, screens, PowerPoint projectors and speakers.

Skill in photography and photo editing.

Knowledge of video production and editing; ability to complete video projects.

Knowledge of modern marketing and communication practices; promotional events planning.

Writing and editing techniques for a variety of audiences.

Ability to develop and implement established goals, objectives, policies, and procedures.

Ability to meet program objectives including timetable deliverables and work plans.

Be an innovative and creative thinker, who possesses the ability to work independently and in an open team setting.

Sound understanding of branding, business development, communications, and marketing principles.

Ability to make decisions and solve problems.

Ability to assist with the planning, organizing and implementation of economic development programs and services, including a proactive outreach and communication program to promote the City as a great place to live, work, and play.

Ability to organize work, set priorities and exercise sound independent judgment within established guidelines, including using creative ways to solve issues.

Ability to develop, establish and maintain effective working relationships with employees, other departments, officials, participants, vendors, community leaders, and the general public.

Ability to effectively communicate both orally and in writing fundamental technical information to the business community and the general public.

Ability to work a flexible schedule, including nights, weekends and holidays.

The City of Boynton Beach, Florida, is anEqual Opportunity Employer (EEO)andAffirmative Action Employer. All applicants receive consideration for employment without regard to race, color, religion, gender (including identity or expression), marital status, sexual orientation, national origin, age, disability or any other protected classification as defined by applicable law (except as limited by Personnel Rules, Collective Bargaining Agreements, or bona fide occupational qualifications).

Title I of the Americans with Disabilities Act (ADA)protects qualified individuals with disabilities from employment discrimination. Under the ADA, a person has a disability if he/she has a physical or mental impairment that substantially limits a major life activity. The physical demands described within the job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. In compliance with the ADA, the City of Boynton Beach will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.

VETERANS' PREFERENCE:

Certain service members and veterans, and the spouses and family members of such service members and veterans, receive preference and priority in the City’s hiring process. Additionally, certain servicemembers may be eligible to receive waivers for postsecondary educational requirements in employment by the City.

A review of this position has excluded the marginal functions of the position that are incidental to the performance of fundamental job duties. All duties and responsibilities are essential job functions and requirements are subject to possible modifications to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbent(s) will possess the abilities and aptitudes to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat of significant risk to the health or safety of themselves or others. Requirements are representative of the minimum level of knowledge, skills, and ability.

Full-time employees (those regularly scheduled to work at least 30 hours per week) are eligible for the City's benefit package.

The City of Boynton Beach's comprehensive benefits package includes:

• Student Loan Forgiveness

• Health Insurance

• Dental Insurance

• Vision Care Plan

• Basic Term Life Insurance

• Supplemental Life Insurance

• Dependent Life Insurance

• Accidental Death and

Dismemberment Insurance

• City Pension Plan

• Short Term Disability and other Supplemental Plans

• Long Term Disability Insurance

• Employee Assistance Program

• 457 Savings Plan (three options)

• Paid Annual Leave / Vacation

• Bonus Vacation Hours

• 12 Paid Holidays

• Paid Sick Leave / Family Sick Leave

• Educational Assistance Program *(Depending on budget funding)

• On-site Training Program

• Wellness Program

• Pre-Paid Legal and Identity Theft Protection Plans

• Credit Union

• Tax Deferred 125 Premium Plan

• Flexible Spending Account

• Direct Deposit

• Social Security

Student Loan Forgiveness

Let your City of Boynton Beach employment work for you! Under the U.S. Department of Education’s Public Service Loan Forgiveness (PSLF) program, your student loan balance may be forgiven after you have made 120 qualifying monthly payments while working full-time with a governmental agency. Visit StudentAid.gov/publicservice for more information or to see if you qualify.

Health Insurance

The City pays the entire premium for an eligible employee. The employee may elect to cover a spouse and/or dependent children by paying the applicable premium for the dependent(s).

Dental Insurance

Premiums for eligible employees are paid by the City. Premiums for any covered dependent are paid by the employee with a contribution by the City.

Vision Care Plan

Premiums for eligible employees are paid by the City. Premiums for any covered dependent(s) are paid by the employee.

Life Insurance / Accidental Death and Dismemberment Insurance

The City provides each eligible employee with term life and accidental death insurance.

Supplemental Life Insurance / Supplemental AD&D Insurance

Employees may purchase supplemental term life insurance on an individual-choice basis with premiums based on age. A matching amount of Accidental Death insurance may also be purchased.

Dependent Life Insurance

Employees who select supplemental coverage for themselves may also purchase coverage for their spouse and dependent children.

City Retirement / Pension Plans

The City has pension plans for general employees, police, and firefighters. Each plan is contributory with both the employee and the City contributing to the program.

Supplemental Plans

Supplemental plans provide direct cash payments regardless of any other coverage you may have, and are designed to help fill in any gaps in a medical plan. The employee pays the premiums for these supplemental plans.

Short and Long Term Disability

The City provides Short and Long Term Disability insurance to eligible employees. The plan is designed to cover a disability sustained on or off the job.

Employee Assistance Program (EAP)

The City contracts with an employee assistance program (EAP) to provide employees and their dependents with free, confidential and professional counseling to help resolve personal or family problems.

Deferred Compensation Plans (457 Plans)

The City makes available three deferred compensation plans that the employee may voluntarily contribute to on a tax-deferred basis.

Vacation

All full-time employees accrue time toward paid vacation leave. Accrual begins immediately and vacation may be taken after six months of employment.

Holidays

The City observes12 paid holidays throughout the year.

Sick Leave / Family Sick Leave

Full-time employees accrue one day of sick leave per month. An employee may elect to use up to 5 days per year of accrued sick time for illness in his/her immediate family.

Tuition Assistance*(Depending on available budget funding)

The Tuition Assistance Program reimburses eligible employees for successful completion of approved courses leading to Associate, Bachelor and Master degrees.

Wellness Program

The City offers many wellness activities and programs throughout the year.

Prepaid Legal Services and Identity Theft Protection Plan

Employees may choose to enroll in a prepaid legal service plan and an identity theft protection plan. The employee pays the premiums for these plans.

CreditUnion

All City employees may join the Credit Union of Palm Beach County. In addition to savings and checking accounts, the Credit Union offers different types of loans, investment choices and recreational opportunities.

Section 125 Plan for Health and Dental Premium

Section 125 of the Internal Revenue code allows you to have your dependent coverage premiums deducted before payroll taxes are withheld resulting in tax savings to you.

Flexible Spending Accounts

Employees may participate in flexible spending accounts for reimbursement of medical and/or dependent care expenses.

Direct Deposit

Employees may have their bi-weekly paycheck deposited to the financial institution of their choice.

01

Do you have a bachelor’s degree from an accredited college or university in Marketing, Communications, Advertising, Digital Media, Public Relations, Business, or a closely related field? If so, please specify the degree and field of study.

02

Within the last five (5) years, have you had at least two (2) years of professional experience in implementing marketing strategies, creating social media content, digital marketing, and/or coordinating outreach projects? Please provide examples.

03

Do you currently possess a valid Florida driver’s license, or are you able to obtain one within fourteen (14) days of hire?

+ Yes

+ No

Required Question

Employer

City of Boynton Beach

Address

100 E. Ocean Ave

City Hall - Human Resources

Boynton Beach, Florida, 33435

Phone

5617426275

5617426275

Website

http://www.boynton-beach.org

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