"Alerted.org

All the benefits and perks you need for you and your family:

Benefits from Day One

Paid Days Off from Day One

Career Development

Whole Person Wellbeing Resources

Mental Health Resources and Support

Our promise to you:

Joining AdventHealth is about being part of something bigger. Its about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.

Schedule: FT / Days

The community you'll be caring for:

Located on a lush tropical campus, our flagship hospital, 1,368-bed AdventHealth Orlando. Serves as the major tertiary facility for much of the Southeast, the Caribbean and South America. AdventHealth Orlando houses one of the largest Emergency Departments and largest cardiac catheterization labs in the country. We are already one of the busiest hospitals in the nation, providing service excellence to more than 32,000 inpatients and 125,000 outpatients each year

Job Summary:

Working with the Director of Marketing, the Senior Manager of Divisional Marketing leads the day-to-day volume-driving marketing planning and execution for a portfolio of revenue generating lines of business for the Central Florida Division, comprised of eight counties, including the flagship in Central Florida accounting for 60% of AdventHealths national revenue. The position applies expertise in market research, analysis, and development to generate and organize plans and execution teams that will competitively differentiate AdventHealths key service lines and ensure the growth of volume, market share, share of spend and brand awareness across the division.

The ideal candidate will have a proven track record of success in developing and leading marketing programs and strategies that drive volume and move market share. This position will build strong relationships with stakeholders to advance the service lines strategic vision. Additionally, he/she will be a very hands-on, results-oriented manager who is passionate about marketing strategy, data analytics, and ROI-driven decision making.

You Will Be Responsible For:

Actively demonstrates AdventHealths service standards.

Serves as a member of the marketing leadership team, directing and managing the day-to-day strategic marketing efforts for Institutes and Service Lines for the Central Florida eight-county region including the flagship hospital for AdventHealths national network. Develops annual marketing plans; setting goals, strategies and tactics to ensure operational business goals are met.

Acts as divisional account executive to senior operational leadership, providing strategic counsel and support across the eight-county Central Florida Division, as well as support as needed the volume driving marketing efforts across the nation.

Identifies areas of opportunities or downtrends and works closely with physician/clinical relationship development & sales team and institute/service line marketing team to develop and implement volume-driving campaigns.

Provides executive leadership with ROI reports to ensure business goals are met, as well as provide input in the development of key relationships, affiliations and community partnerships.

Maintains a pulse on emerging service line, marketing and sales trends to bring leading consumer centric strategies to team, service line programs and volume driving efforts across all service lines and markets in Central Florida. Act as the advocate for the consumer to influence change when and where needed to meet the vision of the service line and company.

Develops and provides leadership for a high performing marketing team to drive the execution of marketing strategies to ensure overall business objectives are met.

Serves as brand ambassador, ensuring that execution of brand strategy is consistently maintained across all areas of responsibility to establish/improve overall brand awareness and perception in the market.

Oversees $1M departmental budget, ensuring timely reporting and fiscal responsibility.

Qualifications

What Will You Need:

Education and Experience Required:

Bachelor's degree in marketing, Communications or related field.

Minimum of two (2) years' experience managing employees.

+ A minimum of 8-years of Marketing experience with a proven track record of designing, developing, and managing fully integrated marketing initiatives.

Experience in budget management.

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances. The salary range reflects the anticipated base pay range for this position. Individual compensation is determined based on skills, experience and other relevant factors within this pay range. The minimums and maximums for each position may vary based on geographical location.

**Category:** Marketing & Communications

**Organization:** AdventHealth Orlando

**Schedule:** Full-time

**Shift:** 1 - Day

**Req ID:** 25029526

We are an equal opportunity employer and do not tolerate discrimination based on race, color, creed, religion, national origin, sex, marital status, age or disability/handicap with respect to recruitment, selection, placement, promotion, wages, benefits and other terms and conditions of employment.