• Digital Marketing Specialist

    Robert Half The Creative Group (Miami, FL)


    Description

    •A growing organization is seeking a Digital Marketing Specialist to execute, manage, and optimize digital campaigns across multiple channels. This role focuses on driving brand awareness, engagement, and lead generation through targeted marketing efforts including paid media, email, SEO, and social media.

    Key Responsibilities:

    + Develop and execute digital marketing campaigns across platforms including Google Ads, Meta, LinkedIn, and email marketing tools

    + Manage and optimize paid search (PPC), display, and social ad campaigns for performance and ROI

    + Create and schedule organic social media content across Instagram, Facebook, LinkedIn, and other platforms

    + Track, analyze, and report on campaign KPIs using tools like Google Analytics, Meta Business Suite, and other platforms

    + Collaborate with creative and content teams to align visuals and messaging with brand strategy

    + Support SEO efforts through on-page optimization, keyword research, and content recommendations

    + Maintain and update website content using CMS platforms like WordPress or Shopify

    + Stay current on digital trends, tools, and best practices to continuously improve performance

    Requirements

    Required Qualifications:

    + 2+ years of experience in digital marketing, with hands-on campaign execution

    + Proficiency with platforms such as Google Ads, Meta Ads Manager, and email tools like Mailchimp, Klaviyo, or HubSpot

    + Familiarity with analytics tools (Google Analytics, GA4, Looker Studio)

    + Strong knowledge of SEO principles and keyword research

    + Experience with social media content creation and scheduling tools (e.g., Later, Hootsuite, Buffer)

    + Excellent written and verbal communication skills

    + Strong organizational skills and attention to detail

    Preferred Skills (Not Required):

    + Experience with graphic design tools like Canva or Adobe Creative Suite

    + Basic knowledge of HTML/CSS or CMS platforms like WordPress or Squarespace

    + eCommerce or B2B marketing experience

     

    Innovation starts with people.®

     

    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

     

    Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

     

    All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

     

    • 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .