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Director, Recruitment Technology & Digital Outreach

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Director, Recruitment Technology & Digital Outreach

Salary

$77,456.00 - $81,329.00 Annually

Location

Boulder County, CO

Job Type

Full Time

Job Number

GJE-202601785-08/2025

Department

Front Range Community College

Opening Date

08/25/2025

FLSA

Determined by Position

Primary Physical Work Address

Boulder County Campus, 2190 Miller Drive, Longmont, CO 80501

FLSA Status

Exempt; position is not eligible for overtime compensation.

Department Contact Information

Annette Morales 303-678-3800 [email protected]

Type of Announcement

This announcement is not governed by the selection processes of the classified personnel system. Applications will be considered from residents and non-residents of Colorado.

How To Apply

Online applications through the Colorado Jobs portal will not be accepted. Please follow instructions on the job announcement for submitting an application.

+ Description

+ Benefits

Department Information

Who We Are

With three campuses along Colorado’s Front Range, Front Range Community College is the state’s largest community college. We enroll close to 28,000 students annually from our diverse service area, which offers a variety of cultural and recreational activities.

Each year approximately 5,000 FRCC students transfer to four-year universities. FRCC offers more than 36 career training programs that prepare students for immediate employment and rewarding careers. Last year, more than 5,000 high school students took concurrent enrollment classes with us, earning college credit without having to pay college tuition. And we were recently ranked as one of the “Top Online Colleges” in the country by Newsweek.

One of FRCC’s main goals is to offer educational excellence for everyone. The college’s strong commitment to student success means we start by creating an inclusive and equitable environment—one where both students and employees feel they belong and are supported. FRCC’s focus on diversity, equity and inclusion is woven into the fabric of our college conversations and decision-making processes. We are actively seeking to hire a workforce that reflects the diversity of our student body.

The college is also an emerging Hispanic Serving Institution. For us, becoming an HSI is an intentional commitment to being a college where our Latinx (and other historically marginalized) students thrive.

FRCC employees and leaders work hard to create a culture of collaboration, innovation and pride. We’re looking to hire people who share these values—along with our commitment to student success, equity and excellence.

Description of Job

Who You Are

You are a mission-driven professional who sees technology not just as a tool, but as a powerful way to connect students with life-changing opportunities. As the Director of Recruitment Technology at Front Range Community College (FRCC), you will lead efforts to ensure our systems and communications reflect our deep commitment to equity, inclusion, and student success.

Reporting to the Dean of Access and Student Connections, you will guide the college’s use of tools such as Ellucian CRM Recruit, Gecko Engage (texting platform, event management, and AI chatbot), and EAB Navigate360. You will also partner with colleagues across the college to ensure every interaction, from a first inquiry to enrollment, is clear, supportive, and student-centered.

You bring a collaborative spirit, a strategic mindset, and a commitment to making higher education more accessible, especially for first-generation students and others historically excluded from these spaces. Whether you come from higher education or another sector, we welcome your expertise, perspective, and lived experience.

This position offers a unique opportunity to shape how prospective students experience FRCC and to ensure our digital outreach reflects our values and our communities. You’ll play a vital role in building systems that help students feel seen, supported, and successful.

This position requires a strong on-campus presence, including occasional evening and weekend commitments. It includes periodic travel to all three FRCC campuses, with occasional remote work opportunities.

Please note: You need to be a Colorado resident on your first day of employment. Also, Front Range Community College is an E-Verify employer.

SALARY: $77,456 - $81,329 annually

The salary range reflects the minimum and maximum starting salary for the position. When determining the starting salary for a new employee, FRCC takes into consideration a combination of the selected candidate’s education, training and experience as it relates to the requirements of the position, as well as the position’s scope and complexity, internal pay equity and external market value.

BENEFITS:For information about benefits, please view APT & Faculty Benefits (https://drive.google.com/file/d/1COuMZUvUnWuK9uoXKd1EOyFLhlJzG0G-/view?usp=sharing) .

SELECTION PROCESS:Position will remain open until filled with a priority deadline of September 7, 2025. This posting may be used to fill multiple or similar positions.

The selection process for the Director of Recruitment Technology & Digital Outreach will be conducted through a competitive, merit-based evaluation of all qualified applicants. Preliminary screening will be based on the completed application package submitted by the candidate. In your application, please include a resume and cover letter that specifically address how your background and experience align with the requirements, qualifications, and responsibilities of the position.

Primary Duties

Lead with Purpose: Technology Strategy & Innovation

+ Guide the planning, implementation, and refinement of recruitment technologies, including Ellucian CRM Recruit, Gecko Engage (texting, events, AI chatbot), and EAB Navigate360.

+ Coordinate system integration and alignment with FRCC’s student information system (Ellucian Banner), ensuring that data flows smoothly between platforms to support consistent student engagement.

+ Lead data integrity, security, and compliance initiatives, ensuring alignment with institutional policies and regulatory requirements.

+ Collaborate with internal stakeholders and vendors (such as Ellucian, Gecko, and EAB) to move projects forward, meet shared goals, and improve student-facing experiences.

+ Ensure smooth data exchange between the communication system, CRM Recruit, Gecko Engage, BANNER student information system (SIS), and other institutional databases and systems.

+ Promote data integrity, accessibility, and compliance with institutional and regulatory standards, partnering closely with IT, institutional research, and student services.

Use Data to Advance Equity and Engagement

+ Establish processes for collecting and analyzing enrollment and outreach data on prospective student engagement, enrollment trends, student success, and communication effectiveness.

+ Collaborates with institutional research and technical teams to ensure alignment between recruitment data systems and broader college reporting needs.

+ Stays informed on emerging trends in enrollment technology, CRM systems, and digital communications to identify opportunities for improvement and innovation.

Build Collaborative Partnerships that Center Students

+ Partner with colleagues across Enrollment Management & Student Success, Marketing, and Student Services to optimize the use of our CRM and Engagement Systems/Technology for a seamless delivery of outbound and inbound communications.

+ Contribute to inclusive, segmented communication campaigns that help prospective students feel connected and supported throughout the enrollment process and enhancing student engagement from prospect to enrollment and beyond.

+ Provide training and coaching to staff to support effective, student-focused use of digital platforms and data tools.

+ Strengthen cross-departmental collaboration by identifying shared goals, removing barriers, and centering student needs in system design and communication strategies.

Assess for Impact and Continuous Improvement

+ Collaborate with leadership, Institutional Research, and communication teams to evaluate the effectiveness of prospective student outreach, using data to recommend improvements that foster engagement, equity, and efficiency.

+ Monitor early enrollment and onboarding metrics to assess how well new student communications and orientation services are supporting student transitions.

+ Create accessible reports and dashboards that highlight application trends, system engagement (including AI chatbot metrics), and areas for improvement.

+ Support ongoing assessment of recruitment and engagement technologies, recommending updates that reflect student needs and emerging best practices.

+ Administers various reports for federal, state, and college ensuring accuracy and compliance.

Required Competencies

+ Diversity, Equity and Inclusion: Demonstrates behaviors that convey the importance of diverse lived-experiences and using an equity lens to guide decisions. Embraces diversity, promotes equity and creates an environment of inclusion.

+ Commitment to Values: Demonstrates leadership and collaborative behaviors and actions that support FRCC values. Promotes an environment where equity creates opportunities for all students to achieve their educational goals.

+ Student Success Focus: Makes decisions that support a student-first culture.

+ Strategic Planning: Develops a vision for the future and creates a culture in which long-range goals can be achieved. Ensures that contributions to the strategic plan are rooted in equity-mindedness and student success.

+ Operational Planning: Have an understanding and knowledge of the college's various strategic plans and understand how your work supports each of them. Understand the department's expectations to find proactive ways to support the goals of the department.

+ Change Catalyst: Ability to encourage others to seek opportunities for different and innovative approaches when addressing problems and opportunities. Ability to be nimble and willing to pivot if new data becomes available that can influence outcomes; understands that change is constant and requires flexibility.

+ Communication: Communicates effectively with individuals with different backgrounds; ability to communicate in a way that is consistent, competent and confident while choosing words carefully and articulating expectations clearly.

+ Motivation: Ability to inspire oneself and others to reach goals and/or perform to the best of their ability.

+ Dynamic Mindset: Focus on building resilience in employees, promoting innovation and creativity, and fostering a commitment to professional growth.

+ Collaboration: Willingness to work with colleagues across departments specifically when job processes are integrated to strategically focus on ways to improve efficiency and effectiveness for students.

+ Data Analysis: Uses data as a key component to assess performance towards goals supporting student success; uses data to determine current trends and issues and predict future impacts to the students and/or college. Plans for the future.

+ Relationship Building: Outstanding interpersonal skills with the ability to establish positive and respectful working relationships with students, staff, and faculty.

+ Coaching & Mentoring: Coaches and/or mentors direct reports and emerging leaders within the college. Willingness to share personal experience to guide their growth; seeks coaching to continue own personal growth.

+ Evaluation for Improvement: Reviews evaluations of programs and services and seeks ways to improve performance where data reveals that achievement is not on track. Implements changes and reassess; willingness to phase out programs and services that are not relevant to current and future needs.

Minimum Qualifications, Substitutions, Conditions of Employment & Appeal Rights

Required Education/Training & Work Experience:

+ 5 years’ experience in student recruitment or enrollment management or another area of higher education with a focus on technology or digital communication.

OR

+ 5 years’ experience as a CRM administrator in a field outside of Higher Education.

AND

+ Bachelor’s degree in Business, Marketing, Communications, Higher Education, Information Technology, or related field.

+ Knowledge of recruitment marketing, digital communication strategies, and marketing automation

+ Ability to communicate effectively, verbally and in writing to various audiences.

+ Excellent interpersonal, relationship, communication, organizational and promotional skills.

+ Ability to manage, implement, and optimize software systems and platforms related to student recruitment, communication, and engagement

+ Proven ability to analyze data, interpret trends, and apply insights to optimize recruitment strategies and communication efforts.

Preferred Education/Training & Work Experience:

+ Ability to communicate effectively in Spanish.

Welcoming. Respectful. Inclusive. Together, we are FRCC.

Apply forDirector, Recruitment, Technology & Digital Outreach (https://www.schooljobs.com/careers/frontrange/jobs/5043697/director-recruitment-technology-digital-outreach)

Supplemental Information

For information on Front Range Community College’s Security, including Clery Act/Crime Statistics for the campuses and surrounding area, view FRCC’s Annual Security Report (https://www.frontrange.edu/\_resources/docs/student-experience/safety-security/campus-security-report.pdf) (Download PDF reader).

Group Health Benefits

If you are an APT, staff, or faculty and are scheduled to work at least 30 hours per week, you are eligible for benefits on the first day you officially begin active employment. FRCC offers a variety of family-friendly benefits designed to support your physical, emotional and financial health, including:

+ Medical, dental and vision insurance

+ Flexible Spending Accounts for Medical and Dependent Care

+ Life, AD&D and Disability Insurance

+ Paid Time Off

+ Paid Community or School Volunteer Leave

+ Leave of Absence Options

+ College Invest 529

Additional information regarding benefits can be found at CCCS Employee Benefits (https://internal.cccs.edu/human-resources/employee-benefits/) .

Retirement

FRCC employees contribute to Colorado PERA (https://internal.cccs.edu/human-resources/employee-benefits/) , which provides retirement and other benefits to employees of more than 500 government agencies and public entities in the state of Colorado. PERA is the 21st largest public pension plan in the United States and is a substitute for Social Security; FRCC employees do not contribute to Social Security. PERA eligible employees are required to contribute a fixed percentage of their salary to the pension. Student employees are not eligible to participate in PERA.

FRCC and the State of Colorado also offer three tax-deferred supplemental investment plans, including 401(k), 403(b) and 457 plans.

Tuition Reimbursement

Education and the success of you and your dependents is a priority at Front Range Community College. We encourage you to develop job skills and abilities which will benefit you as well as our College. Eligible employees, their eligible dependents, and domestic partners may enroll in credit courses at any of the 13 system community colleges.

Professional Development Opportunities

FRCC offers a variety of professional development opportunities to create possibilities for your career and life. We are building a learning community where you can work with diverse individuals, explore new ways of thinking and expand your capabilities.

Flexible Work Arrangements

Front Range offers a variety of flexible work arrangements based on departments and positions. Please ask if this is an opportunity for this role.

Employee Assistance Program

Our employee assistance program (EAP) services are available to you and your household members at no cost through the Colorado State Employee Assistance Program (C-SEAP). These confidential services offered to support the wellbeing of both you and your family members include counseling, professional coaching, webinars, mediation, financial assistance, and more. For more information, please visit https://cseap.colorado.gov/.

BenefitHub

As a State of Colorado employee, you will have access to the BenefitHub website where you will find a variety of local and national discounts.

Please note that each agency's contact information is different; therefore, we encourage all applicants to view the full, official job announcement which includes contact information and class title. Select the job you wish to view, then click on the "Print" icon.

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